Creative tourism – providing the answers to a more inclusive society
Worldwide Hospitality and Tourism Themes
ISSN: 1755-4217
Article publication date: 2 December 2020
Issue publication date: 15 December 2020
Abstract
Purpose
This paper aims to provide an overview of the short-term impact of COVID19 on the new tourism paradigm worldwide, as well imagining how it could influence society’s inclusion. The purpose is thus to share some insight into this unprecedented situation.
Design/methodology/approach
This paper uses a practical and empirical approach, based on readings and conversations with international stakeholders, and contrasted with the Creative Tourism Network’s background.
Findings
This paper explores the impact of the COVID-19 crisis on the tourism industry, human values and intangibles and new opportunities for societal inclusion, together with examples of good practices.
Practical implications
The viewpoint is based on observation, analysis and conversations with stakeholders around the world. It also draws on examples and practical cases from the destinations’ members of the Creative Tourism Network.
Originality/value
This paper draws on observation and reflections about the evolution of societal inclusion through new forms of creative and niche tourism, accelerated by the COVID-19 crisis.
Keywords
Citation
Couret, C. (2020), "Creative tourism – providing the answers to a more inclusive society", Worldwide Hospitality and Tourism Themes, Vol. 12 No. 6, pp. 747-751. https://doi.org/10.1108/WHATT-07-2020-0072
Publisher
:Emerald Publishing Limited
Copyright © 2020, Emerald Publishing Limited