Online order in the age of many publics
ISSN: 0368-492X
Article publication date: 11 December 2020
Issue publication date: 4 May 2021
Abstract
Purpose
In online digital spaces, the public/private distinction is challenged in many different ways. The purpose of this paper is to show that the normative order of the internet is a suitable lens through which the complex relationship of private and public norms and their impact on communication spheres and today’s and tomorrow’s dynamic public can be understood.
Design/methodology/approach
Habermas’ conception of the public sphere provides us with the ideal starting point for our normative analysis of German court cases concerning the application of public law in privately-owned online communication spaces. The normative analysis allows us to pose an important theoretical question regarding the necessity and circumstances of a codification of a (private) online order.
Findings
This research paper shows that a reconsideration of the Kantian theory enables the transcendental constitution of normativity – and of new publics, is necessary because normativity that learns from its environment can no longer be described by referring to traditional categories of, and criteria for, subjectivity. The research paper shows that the normative order of the internet is based on and produces a liquefied system characterized by self-learning normativity.
Originality/value
This paper offers a unique perspective on the norm building process in privately-owned online communication spaces and poses an important theoretical question that helps to better understand the emerging normative orders, the shift in our view on “publics” and offers a useful analytical tool for a better explain, predict and legitimize the creation of new order-internal norms.
Keywords
Citation
Kettemann, M.C. and Tiedeke, A.S. (2021), "Online order in the age of many publics", Kybernetes, Vol. 50 No. 4, pp. 1004-1014. https://doi.org/10.1108/K-07-2020-0423
Publisher
:Emerald Publishing Limited
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