Hostname: page-component-8448b6f56d-42gr6 Total loading time: 0 Render date: 2024-04-24T14:55:52.926Z Has data issue: false hasContentIssue false
  • English
  • Français

Collective Economic Conceptualization of Cider and Wine Routes by Stakeholders

Published online by Cambridge University Press:  13 November 2019

L. Martin Cloutier ,
Laurent Renard  and
Sébastien Arcand
L. Martin Cloutier*
Affiliation:
Department of Management and Technology, School of Management, University of Québec at Montréal, Québec, Canada.
Laurent Renard
Affiliation:
Department of Management and Technology, School of Management, University of Québec at Montréal, Québec, Canada, e-mail: renard.laurent@uqam.ca.
Sébastien Arcand
Affiliation:
Department of Management, HEC Montréal, Québec, Canada; e-mail: sebastien.arcand@hec.ca.
*
e-mail: cloutier.martin@uqam.ca (corresponding author)
Get access Rights & Permissions [Opens in a new window]

Abstract

The coherence and systemic strength of the collaborative process among thematic route stakeholders are key factors to economic success for individual businesses and regional economic development. The objective of this article is to identify the economic action set to rejuvenate the Cider Route and the Wine Route of the Montérégie region (Quebec, Canada). Group concept mapping is used to estimate the conceptualization and perceptions of stakeholders (cideries, wineries, tourism professionals, visitors) regarding the articulation of the action set. The contribution is threefold. Methodologically, the approach taken supports both the estimation of the concept map and associated perception measures. Empirically, eight action clusters are identified to articulate stakeholders’ “organizational” and “selling” dimensions of the routes. Practically, action priorities identified and feasibility constraints are helpful to target the capability development support needed by route stakeholders to collaborate. (JEL Classifications: D02, L23, L26, L66, Q18)

Keywords

mixed methodsregional economic developmentstakeholder collaborationwine tourism
Type
Articles
Information
Journal of Wine Economics , Volume 14 , Issue 4 , November 2019 , pp. 383 - 391
Copyright
Copyright © American Association of Wine Economists 2019

Access options

Get access to the full version of this content by using one of the access options below. (Log in options will check for institutional or personal access. Content may require purchase if you do not have access.)

Footnotes

The authors would like to thank participants at the 2019 AAWE annual conference in Vienna and journal reviewers for helpful comments. The authors thank winemakers, cidermakers, and tourism professionals for participating at various research steps. The financial and logistical support of Tourisme Montérégie and of Chaire de Tourisme Transat (University of Quebec at Montréal) are gratefully acknowledged.

References

Alonso, A. D., and Bressan, A. (2017). Collaboration among micro and small firms in a traditional industry. Journal of Small Business and Entrepreneurship, 29(1), 57–75.CrossRefGoogle Scholar
Back, R. M., Bufquin, D., and Park, J-Y. (2018). Why do they come back? The effects of winery tourists’ motivations and satisfaction on the number of visits and revisit intentions. International Journal of Hospitality & Tourism Administration. DOI: 10.1080/15256480.2018.1511499CrossRefGoogle Scholar
Brás, J. M., Costa, C., and Buhalis, D. (2010). Network analysis and wine routes: The case of the Bairrada Wine Route. Service Industries Journal, 30(10), 1621–1641.CrossRefGoogle Scholar
Bregoli, I., Hingley, M., Del Chiappa, G., and Sodano, V. (2016). Challenges in Italian wine routes: Managing stakeholder networks. Qualitative Market Research, 19(2), 204–224.CrossRefGoogle Scholar
Brunori, G., and Rossi, A. (2000). Synergy and coherence through collective action: Some insights from wine routes in Tuscany. Sociologia Ruralis, 40(4), 409–423.CrossRefGoogle Scholar
Cloutier, L. M., Arcand, S., Laviolette, E. M., and Renard, L. (2017). Collective economic conceptualization of strategic actions by Québec cidermakers: A mixed methods-based approach. Journal of Wine Economics, 12(4), 405–415.CrossRefGoogle Scholar
Cloutier, L. M., Renard, L., Arcand, S., and Laviolette, E. M. (2016). Rejuvenating the cider route in Québec: An action design research approach to stakeholder collaboration and innovation. Technology Innovation Management Review, 6(11), 6–17.CrossRefGoogle Scholar
Del Chiappa, G., Bregoli, I., and Kim, A. K. (2019). Inter-sectorial collaboration in networks: A boundary object approach to wine routes. Tourism Planning & Development, 16(6), 591–611.CrossRefGoogle Scholar
Franken, J., Gómez, M., and Ross, R. B. (2018). Social Capital and Entrepreneurship in Emerging Wine Regions. Journal of Wine Economics, 13(4), 419–428.CrossRefGoogle Scholar
Hardy, A. (2003). An investigation into the key factors necessary for the development of iconic touring routes. Journal of Vacation Marketing, 9(4), 314–330.CrossRefGoogle Scholar
Kane, M., and Rosas, S. R. (2018). Conversations about Group Concept Mapping: Applications, Examples, and Enhancements. Thousand Oaks, CA: Sage Publications.Google Scholar
Perkins, R., and Khoo-Lattimore, C. (2019). Friend or foe: Challenges to collaboration success at different lifecycle stages for regional small tourism firms in Australia. Tourism and Hospitality Research. DOI: 10.1177/146735841983671.CrossRefGoogle Scholar
Rosas, S. R., and Kane, M. (2012). Quality and rigor in the concept mapping methodology: A pooled study analysis. Evaluation and Program Planning, 35(2), 236–245.CrossRefGoogle ScholarPubMed
Villanueva, E. C., and Moscovici, D. (2016). Sustainable wine tourism development in burgeoning regions: Lessons from New Jersey and Connecticut. International Journal of Economics and Business Research, 12(4), 313–332.CrossRefGoogle Scholar