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The Use of Demographic and Psychographic Segmentation to Creating Marketing Strategy of Brand Loyalty Scientific Annals of Economics and Business Pub Date : 2019-03-01 Lubica Gajanova, Margareta Nadanyiova, Dominika Moravcikova
Abstract With growing competition, loyal customers have become the key to the company’s success. Brand loyalty has been a central structure for marketing for almost a century, yet this research topic is still modern and up to date. The aim of this contribution is to answer the research question of whether there are different segments of customers based on demographic and psychographic aspects that
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Discretion of the Monetary Policy: An Exemplification with Bolivia Scientific Annals of Economics and Business Pub Date : 2019-03-01 Roger Alejandro Banegas Rivero, Marco Alberto Núñez Ramírez, Sacnicté Valdez del Ríoe
Abstract In this paper, we evaluate and quantify the role of the discretion of the monetary policy in an open small and open economy (the case of Bolivia). The results suggest that conventional instruments of the Central Bank respond in different ways: interest rates present a sensitive/elastic response to output gap (actual economic cycle) [1.8]; an inelastic mechanism to inflation [0.5]. On the other
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An Investigation into the Level of Financial Inclusion in Sub-Saharan Africa Scientific Annals of Economics and Business Pub Date : 2019-03-01 Biliqees Ayoola Abdulmumin, Oyebola Fatima Etudaiye-Muhtar, Abdulrasaq Taiye Jimoh, Ola Ridwan Sakariyahu
Abstract Financial inclusion is crucial for redistribution of economic resources between the deficit and surplus units in an economy. Despite the importance of financial inclusion, especially for economic growth of developing regions such as Sub-Saharan Africa, the prevailing level financial inclusion remain an open question. Against this background, this study investigates the level of financial inclusion
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Examining the Validity of Wagner’s Law versus Keynesian Hypothesis: Evidence from Turkey’s Economy Scientific Annals of Economics and Business Pub Date : 2019-03-01 Özcan Karahan, Olcay Çolak
Abstract The direction of the causality relationship between public expenditures and economic growth is one of the most controversial issues of the literature, which also causes great disagreements in the design process of economic policies. There are two approaches to this subject, which are opposite each other and called “Wagner’s Law” and “Keynesian Hypothesis”. This paper aims to examine the validity
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Employees’ Creativity Development within Innovative Processes of Enterprise Scientific Annals of Economics and Business Pub Date : 2019-03-01 Zuzana Lušňáková, Zuzana Juríčková, Mária Šajbidorová, Silvia Lenčéšová
Abstract Business practice requires creativity to be considered an important part of management because innovation is the result of it. The aim of the paper is to find out how is the creativity of employees supported in food enterprises in Slovakia. After evaluating the information obtained from structured interview and questionnaire based on the 5-degree Likert scale, there were used one way ANOVA
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Determinants of Shadow Economy in Eastern European Countries Scientific Annals of Economics and Business Pub Date : 2019-03-01 Mykolas Navickas, Vytautas Juščius, Valentinas Navickas
Abstract In this article the relationship between shadow economy and its’ determinants has been examined. Ten Eastern countries from European Union were chosen due to specific particularities, which may cause higher shadow economy levels in the investigated countries compared with the EU average. Time span of 2003-2016 was selected, as 2017 data has yet to be released at the time of the analysis. Article
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Does Foreign Direct Investment (FDI) Contribute to Poverty Reduction? Empirical Evidence from Central European and Western Balkan Countries Scientific Annals of Economics and Business Pub Date : 2019-03-01 Mehmed Ganić
Abstract This paper seeks to empirically examine the validity of nexus between Foreign Direct Investment (FDI) and poverty reduction in the context of twelve European transition and post-transition countries divided in two regions, between 2000 and 2015. The empirical analysis investigates whether some variations in poverty reduction are influenced by countries’ FDI performance and lead by progress
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Analysis of the Notes to the Financial Statement Related to Balance Sheet in Case of Hungarian Information-Technology Service Companies Scientific Annals of Economics and Business Pub Date : 2019-03-01 Veronika Fenyves, Elvira Böcskei, Zoltán Bács, Zoltán Zéman, Tibor Tarnóczi
Abstract The main aim of the study to examine the extent to which the companies of a specific Hungarian sector fulfil their obligation to provide information in their notes to the financial statements as stipulated by the Accounting Act. Accordingly, it should be examined whether the notes to financial statements contains the required data regarding the balance sheets of companies investigated. For
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Gold Exchange Traded Fund - Price Discovery and Performance Analysis Scientific Annals of Economics and Business Pub Date : 2018-12-01 Mathew Mallika, M. M. Sulphey
Abstract The paper aims to examine the price discovery process and the performance of Gold Exchange Traded Funds especially with respect to two Gold ETFs, namely, Goldman Sachs Gold Exchange Traded Scheme (GoldBeEs) and SBI Gold Exchange Traded Scheme (SBIGETS), for the period 2009 – 2016. The study has employed Johansen cointegration and Johansen’s Vector Error Correction Model (VECM) for the price
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Network Advantage: Mediating Effect on Business Performance Scientific Annals of Economics and Business Pub Date : 2018-12-01 Nuryakin, Retno Widowati PA, Indah Fatmawati
Abstract The aims of this research is to contribute to the literature and the conceptual model of the effect of relational capital on network advantage and business performance, the effect of network competence on network advantage and business performance, the effect of knowledge sharing on network advantage and business performance and the effect of network advantage and business performance. The
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The Role of XBRL on EMAS Reporting: An Analysis of Organisational Values Compatibility Scientific Annals of Economics and Business Pub Date : 2018-12-01 Francisco Flores Muñoz, Diego Valentinetti, María Mora Rodríguez, Ángel Mena Nieto
Abstract This paper proposes a measurement method for assessing the extent to which the XBRL digital standard eXtensible Business Reporting Language can assist firms in implementing their reporting when applying EMAS The EU Eco-Management and Audit Scheme. A specific survey based on the work of (Bunker et al., 2007), which uses Value Compatibility, was carried out at the most important firms in Southern
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The Effect of Economies of Scope on Iranian Banking Sector Structure: An Application of Multi-Product Function and Multi-Level Effect Approaches Scientific Annals of Economics and Business Pub Date : 2018-12-01 Kamran Mahmodpour, Mohammad N. Shahiki Tash, Mohammad Hassan Fotros
Abstract This paper investigates, using a multi-product paradigm, the market structure of the Iranian banking sector to evaluate the role of scale. In so doing, we checked for economies of scope by multi-product cost function as well as the impact of potential economies on the banking sector structure including 18 banks during the period 2008–2014. The changes in Panzar-Rosse H-Statistic as a result
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The Role of e-Commerce in the Success of Low-cost Carriers Scientific Annals of Economics and Business Pub Date : 2018-12-01 Marco Ginanneschi, Pietro Piu
Abstract This research aims to answer the question if e-commerce favoured in a special way the growth of low-cost carriers within the civil aviation market. After defining low-cost and traditional carriers’ business models, data on transported passengers were collected for three countries (Italy, Germany and Spain) and confronted with the number of e-consumers. Despite a significant correlation in
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A Survey of the Autonomy, Accountability, Effectiveness and Governance of Slovak State-Owned Enterprises Scientific Annals of Economics and Business Pub Date : 2018-12-01 Zuzana Brinčíková, Marek Kálovec, Colin W. Lawson, Eva Muchová
Abstract Fourteen Slovak state-owned enterprises were studied, using published data and structured interviews with management. A novel methodology is used to assess SOE autonomy, effectiveness, accountability and governance. Variations in operating conditions reflect different government objectives and different ownership models. Mixed state-private firms performed more like competitive firms than
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On the Gains of Using High Frequency Data in Portfolio Selection Scientific Annals of Economics and Business Pub Date : 2018-12-01 Rui Pedro Brito, Helder Sebastião, Pedro Godinho
Abstract This paper analyzes empirically the performance gains of using high frequency data in portfolio selection. Assuming Constant Relative Risk Aversion (CRRA) preferences, with different relative risk aversion levels, we compare low and high frequency portfolios within mean-variance, mean-variance-skewness and mean-variance-skewness-kurtosis frameworks. Using data on fourteen stocks of the Euronext
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Factors that Determine the Capital Structure: An Empirical Study on Low-cost Airlines Scientific Annals of Economics and Business Pub Date : 2018-09-01 Kasım Kiracı, Nurhan Aydin
Abstract The purpose of this study is to identify the factors that determine the capital structure of low-cost airlines. Accordingly, it is aimed to test the factors that determine the capital structure in low-cost airlines in the context of capital structure theories. In the study, 15 airline companies, which had continuous financial data during the 2004-2015 period, were examined empirically. Panel
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Are African Stock Markets Inefficient? New Evidence on Seasonal Anomalies Scientific Annals of Economics and Business Pub Date : 2018-09-01 Júlio Lobão
Abstract It is widely acknowledged that having efficient financial markets is paramount in the allocation of social resources to their most productive uses. This paper explores the informational efficiency of six of the most important African stock markets for indication of seasonal predictability in stock returns. The results reveal that all markets exhibited some kind of seasonal patterns. The prevalence
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The Importance of Intangible Assets in the Hotel Industry: The Case of Croatia and Slovenia Scientific Annals of Economics and Business Pub Date : 2018-09-01 Mateja Jerman, Sandra Janković
Abstract Studies show an increasing importance of intangible assets (hereinafter IA) and a positive relationship between IA and company performance. The purpose of this paper is to analyse the importance of IA for Croatian and Slovene hotel companies and to find out whether companies with a higher share of intangibles are also more profitable. The analysis is based on publicly available financial statements
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Calculation Method of the Proposed Unemployment Gender Inequality Indicator Scientific Annals of Economics and Business Pub Date : 2018-09-01 Marina Faďoš, Mária Bohdalová
Abstract The paper describes a new calculation method of the unemployment gender inequality indicator, that was based on the enhancement of the ratio of the unemployment rate of men and women, and on the restriction with the levels of the average unemployment rates. The proposed method of the calculation of the gender inequality indicator eliminates weak spots of the known two methods. Our proposed
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Corporate Governance Influence on Banking Performance. An Analysis on Romania and Bulgaria Scientific Annals of Economics and Business Pub Date : 2018-09-01 Mihaela Onofrei, Bogdan-Narcis Firtescu, Paula-Andreea Terinte
Abstract The aim of the paper is to find if the corporative governance characteristics have an impact on bank performance. We conducted an OLS regression on panel data (fixed, random effects and first-difference). We used data from Romanian and Bulgarian commercial banks as reported by Bureau van Dijk database and categorical variables manually collected by analyzing the annual reports of the banks
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High-Dividend Portfolios with Filters on the Financial Performance and an Optimization of Assets Weights in a Portfolio Scientific Annals of Economics and Business Pub Date : 2018-09-01 Ekaterina Dubova, Sergey Volodin, Irina Borenko
Abstract This paper is dedicated to the investigation of the strategies related to the high-dividend portfolio investment. The aim of this research is to increase the high-dividend portfolio efficiency by adding some filters and optimization weights of the assets in the portfolio. In order to achieve this goal, the authors complement the classical version of the «Dogs of the Dow» strategy with financial
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Strengthening the Team Performance through Personality and Emotional Intelligence: Smart PLS Approach Scientific Annals of Economics and Business Pub Date : 2018-09-01 Chidambaram Vijayabanu, Sivakumar Arunkumar
Abstract The aim of the current study is to analyze the relationships of Emotional Intelligence (EI) dimension and Personality (P) traits of individual towards Team Performance (TP). The current study analyses the effect of Emotional Intelligence (Goleman, 1995) and personality (Big Five personality; Gosling et al., 2003) traits for Air India employees’ Team Performance. This study has used a simple
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Finance-Growth Nexus Revisited: Empirical Evidence from Six Countries Scientific Annals of Economics and Business Pub Date : 2018-09-01 Sheilla Nyasha, Nicholas M. Odhiambo
Abstract This paper investigates the dynamic causal relationship between bank-based financial development and economic growth, and between market-based financial development and economic growth in six countries during the period from 1980 to 2012. The causal relationship was found to vary largely across countries and over time. In general, bank-based financial development seems to Granger-cause economic
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Strong Competition Among Audit Companies and Power to Achieve Higher Audit Fees: Who is at the Forefront? Scientific Annals of Economics and Business Pub Date : 2018-06-01 Vesna Štager
Abstract The aim of the research is to determine if the audit fees are statistically significantly different between the audit companies and vary, depending on the size of client and audit company. We find that for large auditees the average audit fees of the Big 4 Group did not statistically significantly deviate from normative audit fees, even surpass them, but not statistically significant. On average
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Evaluating the Performance of Socially Responsible Investment Funds Scientific Annals of Economics and Business Pub Date : 2018-06-01 Liliana Eva Donath, Roxana Ioan, Tatenda Mandimutsira
Abstract The definition and scope of sustainability have evolved over the years, stimulated by debates which have won the attention of investors, thereby creating concepts such as responsible investment, socially responsible investment, responsible finance, etc. The purpose of the paper is to demonstrate whether screening has an effect on the financial performance of mutual funds and whether these
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Financial Deepening, Foreign Direct Investment and Output Performance in Nigeria Scientific Annals of Economics and Business Pub Date : 2018-06-01 Mumeen Olatunbosun Alabi, Sheriffdeen Adewale Tella, Ibrahim Abidemi Odusanya, Olumuyiwa Ganiyu Yinusa
Abstract This study examines the relationship between financial deepening, foreign direct investment and output performance in Nigeria from 1980-2015 using the Autoregressive Distributed Lag (ARDL) Bound Test approach. A long-run relationship was established between financial deepening indicators, foreign direct investment and output performance in Nigeria. Foreign direct investment and market capitalization
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Information Transmission Between Cryptocurrencies: Does Bitcoin Rule the Cryptocurrency World? Scientific Annals of Economics and Business Pub Date : 2018-06-01 Pedro Bação, António Portugal Duarte, Helder Sebastião, Srdjan Redzepagic
Abstract This paper investigates the information transmission between the most important cryptocurrencies - Bitcoin, Litecoin, Ripple, Ethereum and Bitcoin Cash. We use a VAR modelling approach, upon which the Geweke’s feedback measures and generalized impulse response functions are computed. This methodology allows us to fully characterize the direction, intensity and persistence of information flows
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Serres National Cadaster: An Intestate Succession Preliminary Case Study Scientific Annals of Economics and Business Pub Date : 2018-06-01 Athanasios L. Athanasenas, Xanthippi Chapsa, Persefoni Polychronidou
Abstract In the famous “anti-Commons” theory, resources are underused when multiple owners are endowed with the right to exclude other potential users, in contrast to the “Commons” theory that identifies resource over-exploitation. In this crucial preliminary study, “Intestate Succession” (i.e. “Succession without Will”) is under investigation, thus evaluating whether the number of land cotenants (heirs
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Risk Evaluation of the Reengineering Projects: A Case Study Analysis Scientific Annals of Economics and Business Pub Date : 2018-06-01 Nestor Shpak, Oleg Sorochak, Maryana Hvozd, Włodzimierz Sroka
Abstract Work objective includes the development of risk level estimation method for the implementation of the business processes reengineering projects at the instrument-making enterprises based on fussy set theory. The article analyzes and highlights the risks in the system of project management and reengineering programs for business processes at enterprises. The risk groups and their types that
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The Effects of Socio-Economic Factors on Health of Elderly in East Java Scientific Annals of Economics and Business Pub Date : 2018-06-01 Windi Wijayanti, Devanto Shasta Pratomo, Mohamad Khusaini
Abstract The study examines the effect of the socio-economic factors on the health status of elderly in East Java using the Indonesian Socio-Economic Survey (SUSENAS) of 2016. The socio-economic factors consist of sex, education, working activity, relationship status with the head of household, living arrangement, economic status, and location of residence. This study uses the ordered probit analysis
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Testing Fiscal Dominance Hypothesis in a Structural VAR Specification for Pakistan Scientific Annals of Economics and Business Pub Date : 2018-03-01 Rozina Shaheen
Abstract This research aims to test the fiscal dominance hypothesis for Pakistan through a bivariate structural vector auto regression (SVAR) specification, covering time period 1977 – 2016. This study employs real primary deficit (non interest government expenditures minus total revenues) and real primary liabilities (sum of monetary base and domestic public debt) as indicators of fiscal measures