Rosanna K. Smith, Michelle R. Vandellen, Lan Anh N. Ton (2021), “Makeup Who You Are: Self-Expression Enhances the Perceived Authenticity and Public Promotion of Beauty Work,” Journal of Consumer Research, 48, 1 102–122.

AbstractWe investigate whether firm performance is related to the accumulated stock of technological knowledge associated with the Fourth Industrial Revolution (4IR) and, if so, whether the firm’s history in 4IR technology development affects such a relationship. We exploit a rich longitudinal matched patent-firm data set on the population of large firms that filed 4IR patents at the European Patent

The coronavirus disease 2019 (COVID-19) pandemic illustrated the inability of the market to meet the needed production scale and speed of essential medical products. The state should adopt a risk-based approach, allowing for experimentation with various technological solutions such as vaccines and tests, while ramping up their production. The intervention should resolve uncertainty, combine resources

Our paper shows how Charles P. Kindleberger examined the function of the international lender of last resort and anticipated the rules governing the dollar swap line program (with unlimited amounts and at a fixed price) implemented by the Federal Reserve in the aftermath of the failure of Lehman Brothers in September 2008. We systematically explore Kindleberger’s works on the central bank swap agreement

Given the sizeable amount of public investments in venture capital (VC) in many countries, an emerging empirical literature investigates the impact of government venture funds on firm performance. We reassess the key findings of this literature using a new database on innovative start-ups and VC investments, which is unprecedented for granularity and comprehensiveness and covers a longer, more recent

The purpose of the paper is to examine the relationship between green human resource management (GHRM) practices such as green recruitment, green training, green performance management, green reward, green involvement and millennial employee retention in the hotel industry in Bangladesh. The study examined the moderating effect of psychological empowerment on the relationship between GHRM practices

ESG has become particularly relevant and widespread among a growing number of firms. This dynamic is the consequence of different solicitations to which companies are subject, mainly by stakeholders. To pursue ESG usually requires the implementation of eco-innovations (EI). Until now, literature about the effects of EI on ESG has been predominantly focused on large corporations, while little attention

This article analyzes how the concept of sustainable value is used in the business model literature to understand and structure the concepts used in analyzing the value creation process in business models to date. We found that in discussing sustainable business models, sustainable value, a term encompassing the environmental, social, and economic benefits of a given model, has been used in place of

People are increasingly expected to take an active role in preparing for a financially secure future, and thus face added personal financial responsibility. Unfortunately, many consumers lack the perceived ability to engage effectively in retirement planning (i.e., retirement self-efficacy) and accordingly fail to envision their financial future and set appropriate goals. However, little is known about

This study tackles the issue of how consumers might perceive luxury products' sustainability-focused communication. We compare consumers' reactions when luxury brands communicate their focus on either product sustainability or product excellence (i.e., a sustainability- vs. excellence-focused communication strategy, respectively). We predict that consumers perceive the former as more atypical for a

This study investigates consumers’ sharing of social coupons, a novel and understudied marketing strategy in which a consumer receives a coupon set where one coupon is meant to be kept and redeemed, while the other is meant to be shared with a secondary recipient. Linking the literature on marketing promotions, social influence, sharing motivations, and consumer characteristics, we examine how identification

Individuals feel fear when they face potential dangers and threats. It causes individuals to take actions and make choices that help them face the threat, such as by seeking out others because there is “strength in numbers.” We conjecture that fear also increases materialism in individuals because there is “strength in things.” The results from four experiments illustrate that situationally felt fear

ABSTRACT The main goal of this research is to examine how social cues embedded in social media may influence people’s perceptions and behavioural intentions towards influencer messages. Findings from an experimental study showed that positive ratings on a YouTube video page, compared to negative ratings, increased consumers’ attitude towards the endorsed products. The effect of rating valence was mediated

ABSTRACT This article examines how change as a media management phenomenon is approached and understood in the research fields of media management, media business and media economics. By means of a systematic literature review and problematising methodology, the article unpacks the ways in which change as a phenomenon is comprehended in the extant research and elaborates on the implications of various

Studies on airport performance have focused primarily on productivity and operational efficiency. There are very few studies on airports’ financial viability and strength, especially those in the United States. Most of the U.S. commercial service airports are government-owned entities and operated for the service of the community rather than for profit, but expected to be financially self-sufficient

Generation Z (Gen Z), consisting of individuals born between 1995 and 2010, is an important target for nonprofits due to the cohort’s high degree of social consciousness. However, Gen Z consumers are challenging to impact via advertising appeals due to their short attention spans. Our research investigates the relative impact of advertising appeals based on reactive guilt, anticipatory guilt, and existential

ABSTRACT Health organizations have relied heavily on social distancing to limit the spread of the COVID-19 pandemic. The purpose of this research is to examine what factors can influence customers’ evaluations of social distancing as well as how and when these evaluations drive their usage of chatbot services. Using structural equation modeling to analyze the experimental data from 200 U.S. consumers

Despite numerable resources in Iran, the issue of renewable energies and the formulation of a grand strategy for the future are very important. This study identifies the most important effective factors, the extent and how they affect, and finally the possible scenarios for the future status of renewable energy in Iran. Therefore, this study was an applied descriptive-analytical study that is using

Conflicts are common in franchising, however, they become dysfunctional above a certain threshold. Our aim is to understand how conflict management processes and, in particular, problem solving, persuasion, bargaining and politics, are developed and implemented within franchise chains and how they contribute to franchisors’ organizational capabilities. We do so through a qualitative study based on

That artificial intelligence (AI) has the potential to provide significant benefits is generally accepted by both practitioners and scholars. However, the dark side of AI is less discussed, and less understood. In this paper, the authors first classify the wellspring of AI benefits in both B2C and B2B settings. In B2C settings AI benefits are primarily via customized experiences, while B2B AI benefits

Technologies such as Robotic Process Automation or Artificial Intelligence are becoming increasingly recognized as essential elements and engines of digital transformation in businesses today. However, especially in the professional sports industry, the adoption of these technologies appears to be lagging behind. This paper aims to provide a deeper perspective and understanding of the drivers and inhibitors

Service transformation calls for a revolutionary strategic mindset within service firms. Service firms aspire to achieve a distinctive vision through service transformation, often engaging technology and digitalization as critical partners in creating long-term firm success in the market by nurturing enhanced customer and stakeholder benefits. Therefore, it is imperative for us to examine, understand

The present study helps to understand the mediation effect on workplace issues and career growth perspective of women employees in the Indian airline industry. The paper comprehends to gauge the relationship of different factors with the career perspective of women. Exploratory research design has been used in this research. The study includes the detailed analysis of 562 responses collected from women

Leaders, particularly new leaders, seek to establish high levels of trust, as it has been associated with higher levels of effectiveness and group outcomes. This study is designed to understand how trust changes and develops for leaders in a new role and the implications of that change. Although calls for research on trust over time have been made for the past 2 decades, our knowledge of this phenomenon

Purpose Social innovation education aims to equip students with the skills and mindsets to pursue sustainable and just solutions to complex challenges, yet many programs fail to address the power dynamics underlying unjust social structures. This paper aims to examine a social innovation course that integrates equity, diversity and inclusion principles through critical service-learning. Design/methodology/approach

Purpose This paper aims to explore the role of university in promoting, generating and sustaining social innovation (SI). It aimed to understand how higher education institutions have extended their contribution beyond the traditional function of teaching and research to perform in socio-economic problem-solving. It looks at the kinds of contributions which universities potentially make to SI processes

This paper analyses the role of gender of the chief executive officer (CEO) on the propensity to introduce innovations using a sample of 1405 Spanish small- and medium-sized enterprises (SMEs). We examine whether there are significant differences between female- and male-led businesses in terms of their propensity to innovate, and whether these differences may be explained by factors related to the

Purpose The paper aims to explore the relationship between the congruence of mental models held by the members of entrepreneurial teams operating in an emerging economy (Poland) and entrepreneurial outcomes (performance and satisfaction). Design/methodology/approach The data obtained from 18 nascent and 20 established entrepreneurial teams was analysed to answer hypotheses. The research was quantitative

Purpose Traditionally, it has been held that strong attitudes are a result of the conscious cognitive process of elaboration where one engages in effortful issue-relevant thinking. The purpose of this study is to show that attitude strength can follow from processes not just limited to elaboration – as a function of certain embodied states. This study examines bodily manipulations that could alter

Purpose This study aims to reveal the role of artificial intelligence (AI) in the context of a front-line service meeting to understand how users accept AI technology-enabled service. Design/methodology/approach This study collected 454 Korean employees through online survey methods and used hierarchical regression to test the hypothesis empirically. Findings In the results, first, clarity of user