Evaluating the Impact of Coronavirus Disease-2019 Pandemic on Employer Branding, Employee Engagement and Employee Performance: A Moderation Study of Indian Information Technology Firms,Global Business Review

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Evaluating the Impact of Coronavirus Disease-2019 Pandemic on Employer Branding, Employee Engagement and Employee Performance: A Moderation Study of Indian Information Technology Firms
Global Business Review Pub Date : 2022-09-14 , DOI: 10.1177/09721509221119014
Tamanna Agarwal ₁ , Sandeep Arya ₁ , Kamini Bhasin ₁

Affiliation

Anchored in job demands–resources (JDR) theory and event system theory, this research investigates the impact of employer branding on employee engagement and employee performance in the backdrop of...

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