This study examines how travel influencers Jessica Nabongo and Oneika Raymond use Instagram in a process I call “digital culture bearing,” employing the platform to nurture wisdom about Africa. They combine images, captions, hashtags, and geotags to share information about nations within the African continent with principally Black populations. Employing critical technocultural discourse analysis (CTDA) to interpret how race, gender, global travel, and cultural knowledge promotion intersect within Instagram, the study analyzes the platform and practices of digital culture bearing, theorizing new ways of understanding how Black women situate themselves in Africa for their online networks. Ultimately, the study offers considerations of what it means to be a culture bearer in the twenty-first century digi-sphere and articulates new conceptualizations of Black internationalism within social networking sites.

这项研究探讨了旅游影响者 Jessica Nabongo 和 Oneika Raymond 如何在我称之为“数字文化承载”的过程中使用 Instagram，利用该平台培养有关非洲的智慧。他们将图像、标题、主题标签和地理标签结合起来，以共享有关非洲大陆内主要是黑人人口的国家的信息。该研究利用批判性技术文化话语分析 (CTDA) 来解释种族、性别、全球旅行和文化知识推广如何在 Instagram 中相互交叉，分析了数字文化承载的平台和实践，从理论上解释了理解黑人女性如何在非洲定位自己的新方法为他们的在线网络。最终，