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Metarecipient parents’ #Bluey tweets as a distributed fandom affinity space
Poetics ( IF 1.857 ) Pub Date : 2022-04-07 , DOI: 10.1016/j.poetic.2022.101648
Marta Dynel , Andrew S. Ross

This article explores children's and adults’ online fandom and engagement with the children's animated television programme Bluey. This Australian cartoon has proven extremely popular worldwide with its primary recipients, that is children, and has also received significant attention and positive evaluation from parents, who – we suggest – offer a metarecipient perspective on the series as they tweet about it, both voicing their own opinions and serving as their children's mouthpiece. Proposing the notion of a distributed fandom affinity space, we explore parents’ discourse on Twitter around the commonly adopted hashtag #Bluey and discern several fundamental categories of posts that provide insight into child and metarecipient parent fandom in the #Bluey affinity space. The tweets revolve around the concepts of parenting, family life, education and language that arise from watching Bluey, which both parents and children evaluate in positive terms. Overall, the distributed fandom affinity space realised through the #Bluey hashtag highlights the capacity for user engagement in popular culture offered by Twitter outside dedicated fandom accounts.



中文翻译:

Metarecipient 父母的#Bluey 推文作为分布式粉丝亲和空间

本文探讨了儿童和成人的在线粉丝以及与儿童动画电视节目Bluey的互动。事实证明,这部澳大利亚卡通片在全球范围内非常受欢迎,主要接受者是儿童,并且也受到了父母的极大关注和积极评价,我们建议他们在推特上发布关于该系列的元接受者观点,他们都表达了他们的看法自己的意见,充当孩子的代言人。提出分布式粉丝亲和空间的概念,我们探讨父母在 Twitter 上围绕常用标签 #Bluey 的言论,并识别几个基本类别的帖子,这些帖子提供了对 #Bluey 亲和力空间中儿童和元接受者父母狂热的洞察力。这些推文围绕着观看Bluey产生的育儿、家庭生活、教育和语言的概念展开,父母和孩子都对这些概念给予了积极的评价。总体而言,通过#Bluey 主题标签实现的分布式粉丝亲和力空间突出了 Twitter 在专用粉丝帐户之外提供的用户参与流行文化的能力。

更新日期:2022-04-07
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