This article employs Stones’ (2005) Strong Structuration Theory (SST) to contextualise rural entrepreneurship. Through shadowing a single case study of a woman entrepreneur from rural Sweden, we propose gendered-local agency as operationalisation of active agency in practice. While SST positions active agency as a property of agents, we demonstrate it is as a property that is intertwined with both agents and structure. Simultaneously enabled and constrained, gendered-local agency itself becomes contextualised within gender-related and locality-related rural-specific interplay that modifies, preserves and challenges rural structures. The article contributes to the literature on contextualising entrepreneurship through a structuration lens by signifying gendered-local agency as a manifestation of rural-specific interplay between contexts as environments (out there) and context as constructed (through entrepreneurs). This conceptualisation proposes everyday entrepreneurship as a demonstration of agency in action, thus setting a foundation for exploring entrepreneurship through the context-specific agent-structure interplay in the rural context and others.

本文采用 Stones (2005) 的强结构理论 (SST) 来对农村创业进行情境化。通过对来自瑞典农村的一位女企业家的单个案例研究进行跟踪，我们建议将性别化的地方代理机构作为实践中主动代理机构的操作化。虽然 SST 将主动代理定位为代理的属性，但我们证明它是与代理和结构交织在一起的属性。同时启用和限制，性别地方机构本身在与性别相关和与地方相关的农村特定相互作用中变得语境化，这种相互作用改变、保存和挑战农村结构。这篇文章通过将性别化的地方代理表示为环境（外部）和构建（通过企业家）环境之间的农村特定相互作用的表现，为通过结构化视角将企业家精神置于情境化的文献做出了贡献。这种概念化提出了日常创业作为行动代理的示范，从而为通过农村背景和其他环境中特定背景的代理结构相互作用探索创业奠定了基础。