This study investigated the effects of residents' empowerment, community attachment, wellbeing, and economic benefits on their support of festivals. A sample of 510 residents of Victoria Falls, Zimbabwe, was used for data collection. The study proposes an empirical model to investigate the impacts of residents' empowerment on their support for festivals and the mediation of the link by community attachment and residents' wellbeing. The results from the structural equation model support all but one hypothesis. Specifically, residents' empowerment fosters wellbeing, community attachment, and support for festivals. Residents' wellbeing mediates these relationships, and economic benefits moderate the mediated model. These findings highlight the importance of psychologically, sociologically, environmentally, and politically empowering the residents in festival host communities. Festival planners, governments, and local authorities are encouraged to communicate the positive effects of the festivals and help to empower the communities to ensure residents' full support. Additionally, they ought to ensure that residents are fully aware of the power they hold and able to use it to their advantage to encourage support for festival development in host communities.

本研究调查了居民赋权、社区依恋、幸福感和经济效益对他们对节日的支持的影响。使用津巴布韦维多利亚瀑布 510 名居民的样本进行数据收集。该研究提出了一个实证模型来调查居民赋权对他们对节日的支持的影响以及社区依恋和居民福祉之间的中介作用。结构方程模型的结果支持除一个假设之外的所有假设。具体而言，居民赋权可促进福祉、社区依恋和对节日的支持。居民福祉在这些关系中起中介作用，而经济利益则在中介模型中起到调节作用。这些发现强调了心理、社会、环境、并在政治上赋予节日主办社区的居民权力。鼓励节日策划者、政府和地方当局宣传节日的积极影响，并帮助赋予社区权力，以确保居民的全力支持。此外，他们应该确保居民充分了解他们所拥有的权力，并能够利用它来鼓励对主办社区的节日发展的支持。