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‘We have a prodigious amount in common’. Reappraising Americanisation and circulation of knowledge in the interwar Nordic advertising industry
Business History ( IF 0.800 ) Pub Date : 2021-11-01 , DOI: 10.1080/00076791.2021.1991915
Elin Åström Rudberg 1 , Elina Kuorelahti 2
Affiliation  

This article discusses the interwar collaboration in the Nordic advertising industry in relation to the literature on ‘Americanisation’ in advertising and business history. We argue that the focus ...

中文翻译:

“我们有很多共同点”。重新评估两次世界大战期间北欧广告业的美国化和知识流通

本文讨论了北欧广告业在两次世界大战期间与广告和商业史上“美国化”文献相关的合作。我们认为重点...
更新日期:2021-11-01
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