Abstract

Design Thinking is well recognized as a mindset and as a process in design and in business innovation and diverse complex problem-solving tasks. In this conceptual paper, design thinking process is explained using visual thinking composed of seeing – imagining – drawing so that its interactive and iterative nature can be better understood. The visual reasoning model developed earlier to support visual thinking with underlying cognitive activities as well as schema and knowledge is used to characterize four specific imagining methods for service design. Further research would be desirable to justify the potential of the visual reasoning model as a framework in devising methods and tools to support design thinking.

摘要

设计思维被公认为是一种思维方式，是设计、业务创新和各种复杂问题解决任务的过程。在这篇概念性论文中，设计思维过程使用由看 - 想 - 画组成的视觉思维来解释，以便更好地理解其交互性和迭代性。早期开发的视觉推理模型用于支持具有潜在认知活动以及图式和知识的视觉思维，用于表征服务设计的四种特定想象方法。需要进一步的研究来证明视觉推理模型作为设计方法和工具来支持设计思维的框架的潜力。