There is an established research agenda on dissecting an article’s components and their association with a journal’s prestige. However, journals’ titles and their overview, aim and scope (i.e. journal’s mission statement – JMS(s)) have not been investigated with the same diligence. This study aims to conduct a comprehensive outlook of titles and JMSs’ lexical structure and identify significant differences between journals prestige and type of access and their JMS content in the field of business, management and accounting (BMA), considering the field’s experience in developing and applying mission statements. Titles and JMSs’ structural analysis reflected current and critical discussion in BMA: a predilection for counterintuitive findings and information and communication technology (ICT) tools. JMSs expressed primarily target customers and markets. JMSs from reputable journals showed a higher betweenness for key-terms related to rigorous features. In contrast, JMSs of lower reputable journals highlighted indexing attributes. The Wilcoxon rank-sum and the Kruskal–Wallis tests showed significant differences in the JMSs’ median diversity regarding the journal’s type of access and best quartiles.

关于剖析文章的组成部分及其与期刊声望的关联，有一个既定的研究议程。然而，期刊的标题及其概述、目标和范围（即期刊的使命宣言——JMS(s)）并没有得到同样的调查。本研究旨在对标题和 JMS 的词汇结构进行全面的展望，并确定商业、管理和会计 (BMA) 领域中期刊声望和访问类型与其 JMS 内容之间的显着差异，考虑到该领域在发展和应用使命宣言。标题和 JMS 的结构分析反映了 BMA 中当前和批判性的讨论：偏爱违反直觉的发现和信息和通信技术 (ICT) 工具。JMS 主要表示目标客户和市场。来自知名期刊的 JMS 对与严格特征相关的关键术语显示出更高的介数。相比之下，声誉较低的期刊的 JMS 则突出了索引属性。Wilcoxon rank-sum 和 Kruskal-Wallis 检验表明 JMS 的中位数多样性在期刊访问类型和最佳四分位数方面存在显着差异。