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Preventing Return Fraud in Reverse Logistics—A Case Study of ESPRES Solution by Ethereum
Journal of Theoretical and Applied Electronic Commerce Research ( IF 5.318 ) Pub Date : 2021-09-01 , DOI: 10.3390/jtaer16060121
Dong-Her Shih , Feng-Chuan Huang , Chia-Yi Chieh , Ming-Hung Shih , Ting-Wei Wu

With the rapid development of e-commerce services, online retail has evolved from multi-channel to omni-channel in order to provide customers with more services. However, reverse logistics services (returns and exchanges) have become the target of many fraudulent activities, causing a lot of economic losses for many online retail companies. The current challenge of the traditional countermeasure is it requires a lot of manpower and training resources. In this study, we propose ESPRES, a system that adopts blockchain technology to prevent fraudulent behavior in the process of returns and exchanges with the smart contract and multi-attribute decision-support method to help consumers choose a suitable payment program. A practical implication of this study is that by adopting blockchain technology, a great amount of manpower used on determining whether each return or exchange is fraudulent can be reduced since merchants can check the product ownership. In addition, due to the fact that the footprint of goods cannot be forged, it can also prevent counterfeit or parallel imports of goods.

中文翻译:

防止逆向物流中的退货欺诈——以太坊ESPRES解决方案的案例研究

随着电子商务服务的快速发展,网上零售已经从多渠道向全渠道发展,以期为客户提供更多的服务。然而,逆向物流服务(退换货)却成为众多欺诈活动的目标,给众多网络零售企业造成了不菲的经济损失。传统对策目前面临的挑战是需要大量的人力和培训资源。在本研究中,我们提出了ESPRES系统,该系统采用区块链技术,通过智能合约和多属性决策支持方法来防止退货和换货过程中的欺诈行为,帮助消费者选择合适的支付方案。本研究的一个实际意义是,通过采用区块链技术,由于商家可以检查产品所有权,因此可以减少用于确定每次退货或换货是否具有欺诈性的大量人力。此外,由于货物的足迹无法伪造,也可以防止假冒或平行进口的货物。
更新日期:2021-09-01
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