Through international student mobility programs, such as Global Korea Scholarship (GKS), countries aim to influence international students’ beliefs about and attitudes toward the host country. In this article, we explore GKS’s role in bringing international students to the country and analyze changes in GKS students’ and alumni’s affective and cognitive evaluation of Korea after coming to the country. We compare results based on students’ and alumni’s length of stay, gender, and economic development level of their home country. Our findings suggest that after coming to Korea, GKS recipients evaluate Korea more positively in both affective and cognitive dimensions.

通过全球韩国奖学金 (GKS) 等国际学生流动计划，各国旨在影响国际学生对东道国的信念和态度。在这篇文章中，我们探讨了 GKS 在将国际学生带到韩国方面的作用，并分析了 GKS 学生和校友来韩国后对韩国的情感和认知评价的变化。我们根据学生和校友在本国的逗留时间、性别和经济发展水平来比较结果。我们的研究结果表明，来到韩国后，GKS 接受者在情感和认知方面对韩国的评价更加积极。