Abstract This research note explores the evolutionary process of corporate crisis communication to understand how international hotel enterprises respond to the present pandemic. Corpus linguistics was used as a computer-aided approach in assessing a large collection of naturally occurring texts. Press releases from hotel corporations listed in Fortune 500 within the period of January to April 2020 were curated and built into three corpora. Lexical patterns that evolved over the course of the first quarter of 2020 reveal that the lodging industry did not fully prepare for the crisis until March, while management was still dwelling on their past achievements even in February 2020. The overall tone, pre-crisis, reflected top management's demonstration of success and performance, attributed to the CEOs themselves; while it completely changed during the crisis. This study draws upon crisis management and organizational communication streams of work to advance prevailing theoretical accounts of organizational crisis communication.

中文翻译：

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大颠覆时代酒店经营者组织危机沟通的演变

摘要 本研究报告探讨了企业危机沟通的演变过程，以了解国际酒店企业如何应对当前的大流行。语料库语言学被用作评估大量自然文本的计算机辅助方法。2020 年 1 月至 4 月期间《财富》500 强上市酒店公司的新闻稿被整理成三个语料库。2020 年第一季度演变的词汇模式表明，住宿业直到 3 月才为危机做好充分准备，而管理层甚至在 2020 年 2 月仍停留在过去的成就上。反映了高层管理人员对成功和绩效的展示，归功于首席执行官本身；而它在危机期间完全改变了。本研究利用危机管理和组织沟通工作流来推进组织危机沟通的流行理论解释。