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Does “CHALTA HAI” culture negatively impacts sustainability of business firms in India? An empirical investigation
Journal of Asia Business Studies Pub Date : 2021-06-04 , DOI: 10.1108/jabs-12-2020-0471
Sheshadri Chatterjee , Ranjan Chaudhuri , Demetris Vrontis , Alkis Thrassou

Purpose

Chalta hai (it is fine or it is acceptable) is an Indian cultural phenomenon that influences attitude towards work and business and diachronically adversely affects both. The purpose of this study is to explore its impact on the sustainability of business firms operating in India.

Design/methodology/approach

The research has firstly undertaken a theoretical study towards the development of appropriate hypotheses and a corresponding conceptual model, with emphasis on the effects of chalta hai culture as a moderator of the predictor-sustainability linkages. The model has been validated statistically through partial least square- structural equation modelling analysis of usable feedbacks from 349 respondents.

Findings

The research has concluded that the cultural notion of chalta hai impacts adversely the sustainability of business firms operating in India, with its effects being dominant.

Research limitations/implications

The research has scholarly and executive implications, as well as socio-cultural implications. The sample, however, allows for conclusions to be drawn reliably but with limited generalizability. Additionally, only three predictors have been considered, bestowing upon future research the task of building on the present model through additional pertinent predictors and boundary conditions that will enhance its explanative power.

Practical implications

The research has provided a scientifically developed model that guides Indian firm managers through appropriate steps that dissuade stakeholders from exhibiting the behavioural traits and attitudes of chalta hai culture, highlighting along the way its detrimental effects on Indian business sustainability.

Originality/value

There is little research on the business impacts of chalta hai and regarding the sustainability perspective/focus. In addition, this is in sharp contrast to the spread and impact of the phenomenon. This research and its findings, therefore, are valuable with regard to both their wider context (“chalta hai” business effects) and their specific focus (sustainability).



中文翻译:

“CHALTA HAI”文化是否会对印度商业公司的可持续性产生负面影响?实证调查

目的

Chalta hai(很好或可以接受)是一种印度文化现象,它影响人们对工作和商业的态度,并历时对两者产生不利影响。本研究的目的是探讨其对在印度经营的商业公司可持续性的影响。

设计/方法/方法

该研究首先对发展适当的假设和相应的概念模型进行了理论研究,重点是查尔塔海文化作为预测因素-可持续性联系的调节器的影响。该模型已通过对 349 名受访者的可用反馈进行偏最小二乘结构方程建模分析进行统计验证。

发现

研究得出的结论是,chalta hai 的文化观念对在印度经营的商业公司的可持续性产生不利影响,其影响占主导地位。

研究限制/影响

该研究具有学术和行政影响,以及社会文化影响。然而,样本允许可靠地得出结论,但具有有限的普遍性。此外,仅考虑了三个预测变量,通过额外的相关预测变量和边界条件来增强当前模型的解释能力,这为未来的研究赋予了构建模型的任务。

实际影响

该研究提供了一个科学开发的模型,通过适当的步骤指导印度公司经理,劝阻利益相关者不要表现出 chalta hai 文化的行为特征和态度,并在此过程中突出了其对印度商业可持续性的不利影响。

原创性/价值

关于 chalta hai 的商业影响和可持续性观点/重点的研究很少。此外,这与该现象的传播和影响形成鲜明对比。因此,这项研究及其发现在其更广泛的背景(“chalta hai”商业效应)和它们的特定重点(可持续性)方面都很有价值。

更新日期:2021-08-05
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