Abstract

Riverine biodiversity in Europe is under threat from a range of anthropogenic factors. Key to effective biodiversity conservation is the public's willingness to support restoration efforts. Based on value-belief-norm (VBN) theory and using a longitudinal survey design with n = 1,000 respondents per each of four countries (France, Germany, Norway, Sweden) we measured individual conservation-oriented behaviors in natural settings over time (e.g., signing a petition, donating money) that benefit native river fish biodiversity. We also examined sociopsychological determinants of these behaviors. In addition to behavioral intentions and self-reported behaviors, we measured actual behavior (monetary donations). We found broad support for the VBN theory but also relevant cultural diversity. In France, Norway, and Sweden fish value orientations affected conservation-oriented behaviors, whereas in Germany general ecological worldviews had more explanatory power. Conservation-oriented outreach and information campaigns will be most effective when taking between-country differences in the relationship between beliefs and behaviors into account.

摘要

欧洲的河流生物多样性正受到一系列人为因素的威胁。有效保护生物多样性的关键是公众支持恢复工作的意愿。基于价值信念范数 (VBN) 理论并使用纵向调查设计，n = 4 个国家（法国、德国、挪威、瑞典）中的每个国家 1,000 名受访者，我们测量了自然环境中个人以保护为导向的行为（例如，签署请愿书、捐款），这些行为有利于本地河鱼生物多样性。我们还研究了这些行为的社会心理决定因素。除了行为意图和自我报告的行为外，我们还测量了实际行为（金钱捐赠）。我们发现对 VBN 理论以及相关文化多样性的广泛支持。在法国、挪威和瑞典，鱼类价值取向影响了以保护为导向的行为，而在德国，一般生态世界观具有更强的解释力。