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Development of service-dominant business model for CAE software industry in Greater China: a case study
International Journal of Information Technology Pub Date : 2021-05-23 , DOI: 10.1007/s41870-021-00678-y
Cheng-Yu Hsu , C. K. Kwong , Venny Yang

A number of service models have been innovated in the software industry so as to meet customers’ special demands and preferences. In order to develop a service-dominant business model, this project researches the existing molding simulation software, analyses the chosen market and industrial users, defines technical requirements, and then categorizes those demands into different priority levels. Although molding simulation providers have implemented public cloud services in different ways, cloud-based users are not satisfied with the available services provided. Significantly, the research finding shows that tool builders are not willing to adopt public cloud services for molding simulation when there is a concern about design information protection. To address this concern and meet the overall demand for simulation requirements, this project develops a service-dominant business model which involves how to integrate significant software features and hardware criteria, how to measure service quality, and what business risks might take place. The proposed service model is developed according to the advice offered by people interviewed, and therefore it is possible to be commercialized.



中文翻译:

大中华地区CAE软件行业以服务为主导的商业模式的发展:一个案例研究

为了满足客户的特殊需求和喜好,软件行业已经创新了许多服务模型。为了开发以服务为主导的业务模型,该项目研究了现有的成型仿真软件,分析了所选的市场和行业用户,定义了技术要求,然后将这些要求分为不同的优先级。尽管成型仿真提供商以不同的方式实现了公共云服务,但是基于云的用户对提供的可用服务并不满意。重要的是,研究发现表明,当对设计信息保护存在担忧时,工具制造商不愿意采用公共云服务进行成型仿真。为了解决此问题并满足对模拟要求的总体需求,该项目开发了一种以服务为主导的业务模型,其中涉及如何集成重要的软件功能和硬件标准,如何衡量服务质量以及可能发生的业务风险。建议的服务模型是根据受访者的建议而开发的,因此有可能实现商业化。

更新日期:2021-05-23
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