ABSTRACT

In the United States, adult public perception of genetic modification has been well documented in the domain of agriculture and food; however, recent international news on gene editing in medical applications may present new challenges for science communicators who seek to proactively share benefits of emerging gene editing technology. While research traditionally considers perceptions of agricultural and medical applications separately, gene editing may bridge the gap between the two domains. We find that when asked about thoughts regarding gene editing, adult focus groups discussed medical applications more frequently and extensively than agricultural applications. Although, when examining the length of discussion about specific topics, designer babies, cures for disease, and food were discussed at similar lengths. Understanding audiences’ current perceptions of the technology is the first step in shaping strategic communication efforts to inform public opinion. A proper understanding of the benefits and risks of new technology is central to its application.

摘要

在美国，成人公众对基因改造的看法在农业和食品领域得到了充分证明。然而，最近关于医学应用中基因编辑的国际新闻可能会给寻求主动分享新兴基因编辑技术好处的科学传播者带来新的挑战。虽然研究传统上分别考虑对农业和医学应用的看法，但基因编辑可能会弥合这两个领域之间的差距。我们发现，当被问及有关基因编辑的想法时，成人焦点小组讨论的医学应用比农业应用更频繁、更广泛。虽然，在检查有关特定主题的讨论长度时，设计婴儿、疾病治疗和食物的讨论长度相似。了解受众当前对技术的看法是塑造战略传播努力以告知公众舆论的第一步。正确理解新技术的好处和风险是其应用的核心。