We make the case for further advancing cultural economics through the application of behavioural economics methods and insights. Behavioural economics offers a reconciliation of two distinct strands within cultural economics, one that observes neoclassical economic method, and one that affirms the abundant psychological aspects of cultural economising. We argue that behavioural economics is well positioned for a synthesis as it was designed for the study of psychological ‘anomalies’ within the spirit and methodology of economics. We identify and discuss selected contributions to this emergent but dispersed literature and highlight promising areas that may be further investigated. We also explore the potential for behavioural economics to contribute to cultural policy.

我们通过行为经济学方法和见解的应用为进一步推进文化经济学提供了依据。行为经济学提供了文化经济学内两个截然不同的调和，一个遵循新古典经济学方法，另一个则确认了文化节约的丰富心理方面。我们认为行为经济学很适合进行综合研究，因为它是为研究经济学精神和方法论上的心理“异常”而设计的。我们确定并讨论了对这些新兴但分散的文献的部分贡献，并着重指出了有希望进一步研究的领域。我们还将探讨行为经济学对文化政策做出贡献的潜力。