当前位置: X-MOL 学术J. Prod. Innovat. Manag. › 论文详情
Our official English website, www.x-mol.net, welcomes your feedback! (Note: you will need to create a separate account there.)
Paving a path for a post‐COVID‐19 innovative environment
Journal of Product Innovation Management ( IF 10.5 ) Pub Date : 2021-04-22 , DOI: 10.1111/jpim.12569
Rebecca J. Slotegraaf 1
Affiliation  

Cooper's (2021) “Accelerating Innovation: Some Lessons from the Pandemic” offers a clear reminder of not only the benefits but also the reality of acceleration in new product development. Indeed, when called upon to respond to dramatic shifts in the environment due to the COVID‐19 pandemic, many firms across various industry sectors quickly pivoted to generate new products or services. Some of these pivots involved minor changes to react to new, immediate needs. For example, numerous clothing retailers added cloth face masks to their product line and retailers offered curbside pick‐up to their delivery options. Other changes involved breakthrough products, such as the KC N901 smart helmet that can screen for fever within a two‐meter radius (kcwearable.com) and robot nurses designed to deliver medicine and meals in northern Italy (Luo & Galasso, 2020). Firms have also engaged in alliances to pool their resources and accelerate the development of innovations to fight the virus. For example, Ford Motor Company transformed its production facilities while collaborating with GE Healthcare to build essential, life‐saving ventilators (Beresford, 2020), and the University of Oxford and AstraZeneca collaborated to develop the Oxford‐AstraZeneca COVID‐19 vaccine in a record time of 10 months.



中文翻译:

为COVID-19之后的创新环境铺平道路

库珀(2021)“加速创新:从大流行中吸取的一些教训”清楚地提醒了我们,不仅有收益,而且也有加速新产品开发的现实。确实,当因COVID-19流行病而被要求对环境的急剧变化做出响应时,各个行业的许多公司迅速转向开发新产品或服务。其中一些枢纽涉及一些微小的变化,以响应新的即时需求。例如,许多服装零售商在其产品系列中增加了布口罩,而零售商则提供路边提货以选择其送货方式。其他变化涉及突破性产品,例如可在两米半径范围内进行发烧筛查的KC N901智能头盔(kcwearable.com)和旨在在意大利北部运送药品和进餐的机器人护士(Luo和Galasso,2020年)。公司还参与了联盟,以汇集他们的资源,并加速创新技术来对抗病毒。例如,福特汽车公司(Ford Motor Company)在与通用电气医疗集团(GE Healthcare)合作改造生产设备的同时,改造了必要的救生呼吸机(Beresford,2020年),牛津大学和阿斯利康(AstraZeneca)合作开发了牛津-阿斯利康COVID-19疫苗,创下了历史记录时间为10个月。

更新日期:2021-05-06
down
wechat
bug