ABSTRACT

Strategic transformation is a driver for business model innovation. This study identifies key aspects and activities of business model innovation in a high-tech industry utilising strategic transformation. The study takes its departure in an aircraft engine manufacturer dominated by military products that evolves into a high-tech developing company competing on an open market. Findings support previous research on changes in the defence industry such as risk sharing, a need to identify core technologies, and the importance of efficiency related to profitability. The study contributes to a greater understanding of how business models develop under strategic transformation, and an understanding of the need for change and what capabilities are required to leave previous strategic development behind and undertake a new path to future development.

摘要

战略转型是商业模式创新的驱动力。本研究确定了利用战略转型的高科技产业中商业模式创新的关键方面和活动。该研究从一家以军用产品为主的飞机发动机制造商开始，发展成为一家在公开市场上竞争的高科技开发公司。研究结果支持先前关于国防工业变化的研究，例如风险分担、确定核心技术的需要以及与盈利能力相关的效率的重要性。该研究有助于更好地了解商业模式在战略转型下的发展方式，了解变革的必要性以及需要具备哪些能力才能摆脱以前的战略发展，走上通往未来发展的新道路。