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Standard quality as a boundary object—A conceptual study
Sociologia Ruralis ( IF 3.567 ) Pub Date : 2021-04-15 , DOI: 10.1111/soru.12345
Svein Ole Borgen 1
Affiliation  

This is a conceptual article that uses the concept ‘boundary object’ in order to discuss what role the loosely defined notion ‘standard product quality’ plays with regard to coordination and controversies in the Norwegian agrifood market. The boundary object theory offers a unique approach to exploring the boundaries (shared spaces) between standard and non-standard product qualities as framed by the involved actors. This theory emphasises the difference between doing and being: Analysing what quality does in social settings is a more informative approach than discussing what quality is. The core arguments are illustrated by a review of available studies of the Norwegian agrifood market. The first part of the article concludes that standard quality coordinates the hegemonic stakeholders (producers, retailers, regulators and consumers) without presupposing consensus between them. The second part of the article addresses the controversies in the boundaries between the hegemonic agricultural agrifood system and competing alternatives related to organic, terroir and animal welfare qualities. The study discerns no signs of any transformative quality turn-away from the Norwegian hegemonic agrifood system and the inherent emphasise on ‘standard product’ quality. On the other hand, this is not static since different interpretations of quality continuously challenge each other.

中文翻译:

作为边界对象的标准质量——概念研究

这是一篇使用“边界对象”概念的概念性文章,目的是讨论松散定义的“标准产品质量”概念在挪威农产品市场的协调和争议中所起的作用。边界对象理论提供了一种独特的方法来探索由相关参与者构成的标准和非标准产品质量之间的边界(共享空间)。该理论强调的区别:分析什么质量确实在社交场合是更翔实的做法不是讨论质量什么. 核心论点通过对挪威农产品市场现有研究的回顾来说明。文章的第一部分得出结论,标准质量协调霸权的利益相关者(生产者、零售商、监管者和消费者),而无需预设他们之间的共识。文章的第二部分解决了霸权农业食品系统与与有机、风土和动物福利质量相关的竞争替代品之间界限的争议。该研究没有发现挪威霸权农业食品系统和对“标准产品”质量的内在强调有任何转变质量的迹象。另一方面,这不是一成不变的,因为对质量的不同解释不断相互挑战。
更新日期:2021-04-15
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