ABSTRACT

This paper provides a theoretical contribution by investigating how digital technologies are currently reshaping the museum value chain in the Infosphere, an information environment where boundaries between the offline and online worlds are rapidly becoming blurred. This study applies Porter’s value chain to museum management to understand (1) how ICTs impact the primary production processes of museums, and (2) how museums are currently relocating in the new emerging environment. The study is conducted through an extensive literature review on museums and digital technologies. The research results identify four approaches to digital transformation: (1) a back-office approach to improve the preservation of cultural heritage; (2) an onsite approach to enhance the quality of the museum experience; (3) an online approach to extend the museum experience beyond museum doors; and (4) an onlife approach based on multisensorial and interactive technologies, LOD and IoT, to create a wider, more accessible and hybrid museum experience.

摘要

本文通过调查数字技术目前如何重塑信息圈中的博物馆价值链提供了理论贡献，信息圈是一个离线和在线世界之间的界限正在迅速变得模糊的信息环境。本研究将波特的价值链应用于博物馆管理，以了解 (1) 信息通信技术如何影响博物馆的初级生产过程，以及 (2) 博物馆目前如何在新兴环境中重新定位。该研究是通过对博物馆和数字技术的广泛文献综述进行的。研究结果确定了数字化转型的四种方法：(1) 一种改善文化遗产保护的后台方法；(2) 提高博物馆体验质量的现场方法；(3) 将博物馆体验扩展到博物馆门外的在线方法；(4) 一个基于多感官和交互技术、LOD 和物联网的onlife方法，以创建更广泛、更易于访问和混合的博物馆体验。