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Speed and synchronization in foreign market network entry: A note on the revisited Uppsala model
Journal of International Business Studies ( IF 11.6 ) Pub Date : 2021-04-12 , DOI: 10.1057/s41267-021-00407-4
Jan Johanson , Martin Johanson

A well-established interpretation of the Uppsala model is that it predicts a slow internationalization. Research has shown that it is not inevitable. It shows that rapid internationalization can happen in some cases, suggesting that the model needs to be reassessed. In an attempt to respond to this challenge, we return to the model as it was proposed in 2009, and look to improve its temporal aspects by reexamining the process of gaining an insidership position and the impact that has on both the network and the ways firms cope with dynamics. The study advances two temporal concepts—synchronization and network entry speed—and incorporates them into the model. Because business networks are unstable, entering a foreign market’s network is not a question of establishing a position in a stable environment but rather of synchronizing a firm’s organization to the dynamics of a changing network. Combining resources across firm boundaries and developing relationships in the business network is a process that is shaped by both time and context. Thus, we use a network setting to define synchronization and speed, and make a distinction between sequential and simultaneous synchronization and integrated and separated synchronization. With these ideas in mind, we present eight new propositions for the internationalization.



中文翻译:

进入国外市场网络的速度和同步性:关于再访的Uppsala模型的说明

乌普萨拉模型的一个公认的解释是,它预测了缓慢的国际化。研究表明这并非不可避免。它表明在某些情况下可能会发生快速的国际化,这表明需要重新评估该模型。为了应对这一挑战,我们返回了2009年提出的模型,并希望通过重新研究获得内部职位的过程以及对网络和公司方式的影响,来改善其暂时性。应对动力。该研究提出了两个时间概念-同步和网络进入速度-并将它们纳入模型中。由于业务网络不稳定,进入国外市场的网络不是在稳定的环境中建立职位的问题,而是使公司的组织与不断变化的网络动态保持同步的问题。跨公司边界组合资源并在业务网络中发展关系是一个受时间和环境影响的过程。因此,我们使用网络设置来定义同步和速度,并区分顺序同步和同步同步以及集成和分离同步。考虑到这些想法,我们提出了八个国际化的新主张。我们使用网络设置来定义同步和速度,并区分顺序同步和同步同步以及集成和分离同步。考虑到这些想法,我们提出了八个国际化的新主张。我们使用网络设置来定义同步和速度,并区分顺序同步和同步同步以及集成和分离同步。考虑到这些想法,我们提出了八个国际化的新主张。

更新日期:2021-04-12
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