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Assessing the mediating effect of sustainable competitive advantage on the relationship between organisational innovativeness and firm performance
Competitiveness Review Pub Date : 2021-04-08 , DOI: 10.1108/cr-10-2020-0129
Vural Çağlıyan , Melis Attar , Aleem Abdul-Kareem

Purpose

This study aims to assess the mediating effect of sustainable competitive advantage (SCA) on the relationship between organisational innovativeness (OI) and performance of small- and medium-sized enterprises (SMEs) operating in Konya, Turkey.

Design/methodology/approach

A survey method is used to collect the necessary data for this research. A total of 264 respondents from 83 SMEs partook in the study. In choosing the sample size, both purposive sampling and simple random techniques are used. The data gathered are analysed using SPSS program and Hayes PROCESS macro v.3.4.1.

Findings

The results of the analyses reveal that OI has a statistically significant positive effect on SCA and firm performance (FP). Moreover, SCA is found to have a mediating effect on the relationship between OI and FP.

Practical implications

Policymakers and management of SMEs need to show great commitment to innovativeness and relate it to SCA to create superior customer value, thereby leading to a holistic and long-term FP.

Originality/value

This study brings to the fore empirical evidence on how SCA serves as a mediator between OI and FP. It also contributes to the literature by focusing on three distinct but related variables. The study makes theoretical contribution by highlighting the role of the resource-based theory in enhancing business performance and SCA through strategic internal resources and innovative activities.



中文翻译:

评估可持续竞争优势对组织创新与企业绩效之间关系的中介作用

目的

这项研究旨在评估可持续竞争优势(SCA)对组织创新(OI)与在土耳其科尼亚(Konya)经营的中小型企业(SME)绩效之间关系的中介作用。

设计/方法/方法

调查方法用于收集该研究所需的数据。来自83个中小型企业的264名受访者参与了这项研究。在选择样本量时,同时使用了有目的的抽样和简单的随机技术。使用SPSS程序和Hayes PROCESS宏v.3.4.1对收集的数据进行分析。

发现

分析结果表明,OI对SCA和公司绩效(FP)具有统计学上显着的积极影响。此外,发现SCA对OI和FP之间的关系具有中介作用。

实际影响

决策者和中小型企业的管理层需要表现出对创新的巨大承诺,并将其与SCA联系起来以创造卓越的客户价值,从而实现整体和长期的FP。

创意/价值

这项研究为SCA如何充当OI和FP之间的调解者提供了经验证据。通过关注三个不同但相关的变量,它也为文献做出了贡献。该研究通过强调基于资源的理论通过战略内部资源和创新活动在增强业务绩效和SCA中的作用而做出了理论贡献。

更新日期:2021-04-08
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