Much evidence has highlighted detrimental effects of social media on body image, and attention has turned towards identifying content that could support and promote positive body image. This study aimed to conduct a scoping review of the emerging evidence focused on social media content that might support positive body image. A total of n = 35 studies (21 experimental) examining social media were identified along with n = 11 studies not specifically focusing on social media but with clear implications. Overall, findings suggest that images that do not portray individuals are most helpful for body image, as well as those portraying appearances diverging from appearance ideals. Our review also identifies types of social media content that have so far not been found to protect body image, and those not sufficiently evaluated. Regarding textual captions and comments, the most promising avenue involves highlighting the contrived and unrealistic nature of social media content. However, empirical data are limited and not robust. Body acceptance-related statements have so far not been found to be helpful for body image, and findings regarding the usefulness of using social marketing strategies (such as hashtags) to identify content that may be more realistic is nascent and conflicted.

许多证据强调了社交媒体对身体形象的不利影响，注意力已转向识别可以支持和促进积极身体形象的内容。本研究旨在对新出现的证据进行范围审查，重点关注可能支持正面身体形象的社交媒体内容。共确定了n = 35 项研究（21 项实验性）检查社交媒体以及n= 11 项研究并非专门针对社交媒体，但具有明确的含义。总体而言，研究结果表明，不描绘个人的图像对身体形象最有帮助，以及那些描绘与理想外表不同的外表的图像。我们的审查还确定了迄今为止尚未发现可以保护身体形象的社交媒体内容类型，以及那些未经充分评估的内容。关于文字说明和评论，最有前途的途径是突出社交媒体内容的人为和不切实际的性质。然而，经验数据有限且不可靠。迄今为止，尚未发现与身体接受相关的陈述对身体形象有帮助，