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When the dial goes Dylan: ‘premium’ radio, hybrid authenticity and Theme Time Radio Hour
Popular Music Pub Date : 2021-03-19 , DOI: 10.1017/s0261143020000562
Brian Fauteux

This article explores the construction of hybrid authenticity by Bob Dylan's Theme Time Radio Hour, an XM Radio programme that aired between 2006 and 2009. Dylan's foray into radio presents compelling questions about the role of his star image in advancing a corporate strategy of premium radio that requires subscription access. Through narration and curation, a performed freeform radio format and fragments of radio history, Dylan's celebrity, voice and status as a vehicle for understanding the ‘American song tradition’ are solidified within the context of subscription satellite radio. In advance of the dominance of subscription streaming listening that companies like Spotify are now known for, Dylan's radio programme and recorded music of this period contribute to XM Radio's efforts to distinguish the satellite service from ‘traditional’ commercial format radio and to entice music listeners to become subscribers.

中文翻译:

当表盘响起时,迪伦:“高级”电台、混合真实性和主题时间电台小时

本文探讨了 Bob Dylan 的混合真实性的构建主题时间电台小时,一个 XM 广播节目,于 2006 年至 2009 年间播出。迪伦涉足广播领域提出了令人信服的问题,即他的明星形象在推进需要订阅访问的优质广播公司战略中的作用。通过旁白和策划,一种自由形式的广播格式和广播历史的片段,迪伦的名人、声音和作为理解“美国歌曲传统”的工具的地位在订阅卫星广播的背景下得到了巩固。在 Spotify 等公司现在以订阅流媒体收听的主导地位之前,Dylan 的广播节目和这一时期录制的音乐有助于 XM Radio 将卫星服务与“传统”商业格式广播区分开来并吸引音乐听众成为订阅者。
更新日期:2021-03-19
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