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Place Branding and Its Discontents: The Politics and Management of Neighborhood Governance Systems
Journal of Planning Education and Research ( IF 4.244 ) Pub Date : 2021-03-17 , DOI: 10.1177/0739456x21998448
Brady Collins 1
Affiliation  

Since the 1990s, urban planners in the United States have developed systems of neighborhood governance as a way to better involve citizens in decision making. Simultaneously, place branding emerged as an economic development strategy employed by local, municipal, and regional organizations. While often discussed as an elite-controlled game, little attention has been paid to the role of residents in branding their own communities. This study investigates the extent to which different neighborhood governance systems encourage neighborhood branding. Through qualitative analysis of thirty-five cities, this paper demonstrates that across systems, there is an ongoing tension between empowering residents and managing place branding.



中文翻译:

场所品牌及其不满:邻里治理系统的政治与管理

自1990年代以来,美国的城市规划人员已经开发了邻里治理系统,以此作为使公民更好地参与决策的一种方式。同时,地名品牌作为一种经济发展策略而出现,被地方,市政和区域组织采用。虽然经常被讨论为精英控制的游戏,但很少有人关注居民在为自己的社区打上品牌的角色。这项研究调查了不同的邻里治理体系在多大程度上鼓励了邻里品牌化。通过对35个城市的定性分析,本文证明了在整个系统中,在赋予居民权力与管理场所品牌之间一直存在着紧张关系。

更新日期:2021-03-17
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