Previous studies have explored the effect of reputation on firm operations and firm outcomes such as employee retention, firm performance, the intensity of regulation, and customer loyalty. Using longitudinal data, this study investigates the effect of internal reputation of the firm on two understudied outcomes: (1) CEO retention and (2) firm market performance. We employed social identity theory to examine the relationship between firm internal reputation and CEO retention. In addition, we adopted the resource-based view of the firm to investigate the effect of internal reputation on firm market performance over time in three time frames (short-term, midterm, and long-term). The results show a high-quality internal reputation is positively related to CEO retention. In addition, a positive internal reputation is associated with higher firm market performance not only in the short-term but also in the midterm and long-term.

中文翻译：

---

公司内部声誉：CEO 留任率和公司市场表现

以前的研究探讨了声誉对公司运营和公司成果的影响，例如员工保留、公司绩效、监管强度和客户忠诚度。本研究使用纵向数据调查了公司内部声誉对两个未充分研究的结果的影响：（1）CEO 留任率和（2）公司市场绩效。我们采用社会认同理论来检验公司内部声誉与 CEO 留任率之间的关系。此外，我们采用了公司的基于资源的观点来研究内部声誉在三个时间范围内（短期、中期和长期）对公司市场表现的影响。结果表明，高质量的内部声誉与 CEO 的留任率呈正相关。此外，