Extended reality (XR) has the potential to be a game‐changer for SMEs. It can enhance competitiveness while supporting sustainable development and labour safety. The outbreak of COVID‐19 has further forced businesses to reflect on how technology might spur creativity and how innovation can affect their future survival. XR can facilitate product development, training, marketing and problem‐solving. We argue that policy should focus on increasing XR awareness in SMEs. Diffusion of XR is also contingent on R&D teams’ ability to exploit cultural assets to allow SMEs to take full advantage of their potential.

中文翻译：

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虚拟，增强和混合现实：对中小企业有什么好处？

扩展现实（XR）有可能成为中小企业的游戏规则改变者。它可以增强竞争力，同时支持可持续发展和劳动安全。COVID-19的爆发进一步迫使企业思考技术如何刺激创造力以及创新如何影响其未来生存。XR可以促进产品开发，培训，营销和问题解决。我们认为政策应集中在提高中小企业的XR意识上。XR的扩散还取决于研发团队开发文化资产的能力，以使中小企业充分利用其潜力。