Between 2000 and 2018, the number of fights in professional hockey decreased by more than half, reflecting rule changes intended to preserve player health. A 2019 playoff fight ignited debate on social media over the place of fighting in hockey. This research involved a content analysis of an incendiary tweet and the 920 replies it solicited. Content analysis confirmed that cultural backlash exists in sport and provided insight into manifestations of backlash. Comments exhibiting backlash varied by subject (i.e., what or who is being discussed in the tweet) and attitude (i.e., positive approval for fighting and negative attitude toward change), with many defending hockey masculinity. Connections are drawn to manifestations of backlash in the political realm, the extant hockey masculinity literature, and implications for sociological theory and the sport of hockey are discussed.

在2000年至2018年期间，职业曲棍球的搏击次数减少了一半以上，反映出旨在维护球员健康的规则变化。2019年的季后赛之争引发了社交媒体关于冰球之战的辩论。这项研究涉及对煽动性推文的内容分析，并征集了920条回复。内容分析证实了体育运动中存在文化上的反冲，并提供了对反冲表现的洞察力。表现出强烈反对的评论因主题（即，推文中讨论的内容或对象）和态度（即，对战斗的积极认可和对变革的消极态度）而有所不同，其中许多是捍卫曲棍球男子气概的。与现存的曲棍球男性化文学，政治领域的强烈反对的表现息息相关，