ABSTRACT

This paper discusses the findings of a longitudinal case study of the design sector in Western Sydney, a vast region of Sydney, Australia. Recurring discussions about Sydney’s creative scene tend to reinforce a stereotype, conceptualising creativity as a bohemian, inner city phenomenon with limited consideration given to creative industries situated in the apparently “uncool”, “outer” suburbs. However, through geolocational mapping of data collected over a 6-year period, this paper shows that there is a burgeoning design sector stretched across Western Sydney, coining the term “creative sprawl” to describe a distinct geography that challenges inner-city precincts as the loci of creativity. The aim of this paper is to augment Australian scholarship on creative industries and contribute to international discourse on creative geographies, arguing for the need to develop urban policy that responds to the creative potential of areas beyond urban centres.

摘要

本文讨论了澳大利亚悉尼广阔地区西悉尼设计行业的纵向案例研究结果。关于悉尼创意场景的反复讨论往往会强化一种刻板印象，将创意概念化为波西米亚风格的内城现象，而对位于明显“不酷”、“外”郊区的创意产业的考虑有限。然而，通过对 6 年期间收集的数据进行地理定位映射，本文表明西悉尼有一个蓬勃发展的设计部门，创造了“创意蔓延”一词来描述一个独特的地理环境，该地区对内城区提出了挑战创造力的轨迹。本文的目的是增加澳大利亚对创意产业的学术研究，并为创意地理的国际讨论做出贡献，