With the rapid development of autonomous vehicles, it is necessary to explore new business opportunities, especially under the assistance of internet of things, which accelerate the penetration in vehicle markets. Automated valet parking and shared autonomous vehicles will be the most active cases promoted by autonomous driving. In this paper, the business models of automated valet parking and shared autonomous vehicles were proposed, further, the cost structures of autonomous vehicles under two cases were investigated from points of car users and owners. In the business models, autonomous driving packages, internet of things devices, and service provider companies are considered as new stakeholders. The cost structure of automated valet parking users changes greatly, with the development of autonomous driving packages whose cost share decreases from ~60% to ~5%. The total cost of automated valet parking users is much higher than conventional parking before 2024. Additionally, the use of shared vehicles relieves financial burden, without trouble of periodical maintenance. For station-based and free-floating car sharing, the price drop of autonomous driving package brings about huge benefits for companies. Peer-to-peer car sharing business effectively decreases financial burden of car owners such that the decrease is less than 20% starting from 2017.

随着自动驾驶汽车的迅猛发展，有必要探索新的商机，尤其是在物联网的帮助下，这将加速在汽车市场的渗透。自动代客泊车和共享自动驾驶汽车将成为自动驾驶最活跃的案例。本文提出了自动代客泊车和共享自动驾驶汽车的商业模型，并从汽车使用者和车主的角度研究了两种情况下自动驾驶汽车的成本结构。在商业模型中，自动驾驶包，物联网设备和服务提供商公司被视为新的利益相关者。自动代客停车用户的费用结构发生了很大变化，随着自动驾驶包的发展，其成本份额从约60％降至5％。到2024年之前，自动代客停车用户的总成本将大大高于传统停车。此外，共享车辆的使用可减轻财务负担，而无需进行定期维护。对于基于车站和自由浮动的汽车共享，自动驾驶套餐的价格下降为公司带来了巨大的利益。点对点汽车共享业务有效减轻了车主的财务负担，从2017年开始下降幅度不到20％。对于基于车站和自由浮动的汽车共享，自动驾驶套餐的价格下降为公司带来了巨大的利益。点对点汽车共享业务有效减轻了车主的财务负担，从2017年开始下降幅度不到20％。对于基于车站和自由浮动的汽车共享，自动驾驶套餐的价格下降为公司带来了巨大的利益。点对点汽车共享业务有效减轻了车主的财务负担，从2017年开始下降幅度不到20％。