当前位置: X-MOL 学术The Journal of Transport History › 论文详情
Our official English website, www.x-mol.net, welcomes your feedback! (Note: you will need to create a separate account there.)
Latin America in the internationalisation strategy of Iberia, 1946–2000
The Journal of Transport History Pub Date : 2019-03-01 , DOI: 10.1177/0022526619832276
Javier Vidal Olivares 1
Affiliation  

Since 1946, Iberia, the Spanish flag carrier, was one of the most useful instruments of Spanish foreign policy, focusing, after the Second World War, on connections between Europe and Latin America. Taking advantage of many bilateral agreements between Spain and Latin American countries, Iberia increased its traffic in the region and in the 1950s consolidated an extensive Latin American network. After 1965, its top managers deployed a new policy in Latin America, scaling up its technical cooperation and financial support. In order to cope with the global liberalisation and privatisation of flag carriers, in the late 1970s and throughout the 1980s Iberia attempted to further escalate its penetration, acquiring many Latin American airlines, and to impede the access of European competitors in this region, but this strategy failed.

中文翻译:

拉丁美洲在伊比利亚的国际化战略中,1946-2000

自 1946 年以来,西班牙载旗航空公司 Iberia 一直是西班牙外交政策中最有用的工具之一,在第二次世界大战后专注于欧洲和拉丁美洲之间的联系。利用西班牙和拉丁美洲国家之间的许多双边协议,伊比利亚航空增加了在该地区的运输量,并在 1950 年代巩固了广泛的拉丁美洲网络。1965年后,其高层管理人员在拉丁美洲部署了一项新政策,扩大了技术合作和资金支持。为了应对载旗航空公司的全球自由化和私有化,在 1970 年代后期和整个 80 年代,伊比利亚航空试图进一步扩大其渗透率,收购许多拉丁美洲航空公司,并阻止欧洲竞争对手进入该地区,但策略失败。
更新日期:2019-03-01
down
wechat
bug