Evaluation and measurement (EM and PM. The analysis could provide useful insights also from a professional perspective, by helping practitioners for a contextual assessment of strategic communication programs and activities.

中文翻译：

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调查上下文因素在有效执行沟通评估和衡量中的作用

评估和衡量（EM和PM。通过帮助从业人员对战略传播计划和活动进行背景评估，该分析还可以从专业角度提供有用的见解。