New technologies not only contribute greatly to society and the economy; they also involve fundamental societal shifts, challenging our values and ideas about ourselves and the world. With a view to aligning technological change and innovation with ethical values, the concept of responsible innovation advocates the inclusion of a variety of stakeholders, in particular from society. In shifting moral responsibility towards the producers of innovations, responsible innovation rejects the standard normative economic view that the ethical evaluation of innovations is a matter of individual consumers’ market-based choices. However, in this article we argue that responsible innovation should not abandon all normative consideration of the individual outright, to which end we present an alternative normative economic approach based on preference learning. We show how this approach can provide an enhanced understanding of responsible innovation by clarifying the redistribution of moral responsibility and casting individuals in the normative role of co-innovators, rather than mere consumers. We argue that responsible innovation should enable individuals to form preferences and evaluate innovations, so as to align innovation with ethical demands. Finally, we show how our proposed approach can be put into practice in so-called laboratories in real-world contexts, using methods from the field of design. In short, drawing on normative economics, this article aims to establish a new understanding of responsible innovation that is conceptually sound and can form the basis for novel innovation practices.

中文翻译：

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协调创新与道德：基于偏好学习的负责任创新方法

新技术不仅对社会和经济做出巨大贡献；它们还涉及根本的社会变革，挑战我们关于自己和世界的价值观和观念。为了使技术变革和创新与道德价值观保持一致，负责任的创新概念提倡包容各种利益相关者，尤其是来自社会的利益相关者。在将道德责任转移到创新生产者身上时，负责任的创新拒绝了标准的规范经济观点，即创新的伦理评估是个人消费者基于市场的选择。然而，在本文中，我们认为负责任的创新不应完全放弃对个人的所有规范考虑，为此我们提出了一种基于偏好学习的替代规范经济方法。我们展示了这种方法如何通过阐明道德责任的重新分配并将个人置于共同创新者的规范角色中，而不仅仅是消费者，从而增强对负责任创新的理解。我们认为，负责任的创新应该使个人能够形成偏好并评估创新，从而使创新与道德要求保持一致。最后，我们展示了如何使用设计领​​域的方法在现实世界中的所谓实验室中将我们提出的方法付诸实践。简而言之，本文借鉴规范经济学，旨在建立对负责任创新的新理解，这种理解在概念上是合理的，并且可以构成新的创新实践的基础。