In 2016, National Football League (NFL) quarterback Colin Kaepernick began a high-profile protest of police brutality and mass incarceration that prompted outrage among far-right communities and media. Given the prominence and significance of Kaepernick’s protest, it is vital to study the far-right social media backlash that propelled boycotts of the NFL, drove news cycles, and positioned celebrity athletes as too privileged to protest oppression. My research is grounded in celebrity studies theory, sport media scholarship, and critical race theory. In this article, I establish the history of systemic racism in the United States that lingers in the microcosm of the NFL and sports media’s racist treatment of players; I then explore scholarship on celebrity, race, and power that provide a foundation for analyzing Kaepernick’s protest and the effort to desecrate his celebrity. Analysis of online far-right communities shows that Kaepernick functions as a target for collective far-right outrage, a focal point around which commenters could explore and define their common values, grievances, and identities.

中文翻译：

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太有名了，无法抗议：极右翼在线社区因集体亵渎 Colin Kaepernick、名望和名人激进主义而结盟

2016 年，美国国家橄榄球联盟 (NFL) 四分卫科林·卡佩尼克 (Colin Kaepernick) 高调抗议警察暴行和大规模监禁，引发了极右翼社区和媒体的愤怒。鉴于 Kaepernick 抗议的重要性和重要性，研究极右翼社交媒体的强烈反对至关重要，这些反对推动了对 NFL 的抵制、推动了新闻周期，并将名人运动员定位为太有特权而无法抗议压迫。我的研究基于名人研究理论、体育媒体奖学金和批判种族理论。在这篇文章中，我建立了美国系统性种族主义的历史，它在 NFL 和体育媒体对球员的种族主义待遇的缩影中挥之不去；然后我探索关于名人、种族、和权力为分析卡佩尼克的抗议和亵渎他的名人的努力提供了基础。对在线极右翼社区的分析表明，卡佩尼克是极右翼集体愤怒的目标，评论者可以围绕这个焦点探索和定义他们的共同价值观、不满和身份。