Purpose

The purpose of this paper was to examine how community engagement can be influenced by responsible leadership during crises. It looks at the phenomenon of community engagement and responsible leadership in India during the Covid-19 pandemic, using the collective responses of community.

Design/methodology/approach

This paper uses netnography, which studies community interpretations through their online social communication. The perceptions on how engaged the Indian community felt during the pandemic were studied by collecting and analysing their postings on social media.

Findings

The findings suggest that responsible leadership – through the building of trust, open communication, collective consciousness and mindful action – is an effective way to positively engage stakeholders and influence community response during a pandemic.

Originality/value

This paper contributes to the literature of responsible leadership and community engagement during crises. It is an attempt to link public leadership with responsible leadership and its impact on community engagement in a novel way, filling a void in the literature.

中文翻译：

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通过负责任的领导来管理流行病的社区参与：来自印度使用网络志的洞察力

目的

本文的目的是研究危机期间负责任的领导如何影响社区参与。它利用社区的集体反应，研究了 Covid-19 大流行期间印度的社区参与和负责任的领导现象。

设计/方法/方法

本文使用网络志，通过他们的在线社交交流研究社区解释。通过收集和分析他们在社交媒体上的帖子，研究了对印度社区在大流行期间的参与度的看法。

发现

研究结果表明，负责任的领导——通过建立信任、开放沟通、集体意识和谨慎行动——是在大流行期间积极参与利益相关者和影响社区反应的有效方式。

原创性/价值

本文为危机期间负责任的领导和社区参与的文献做出了贡献。它试图以一种新颖的方式将公共领导与负责任的领导及其对社区参与的影响联系起来，填补了文献中的空白。