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Hospital Servicescape Design for Inpatient Wellbeing
Services Marketing Quarterly Pub Date : 2019-01-02 , DOI: 10.1080/15332969.2019.1587864
Sara Hamed 1 , Noha El-Bassiouny 1 , Anabel Ternès 2
Affiliation  

Abstract Wellbeing of end-users is a growing concern in services research. The growth of transformative service research and evidence-based design highlights the need to focus on hospital patients to improve their state of wellbeing. This study combines both fields to propose a conceptual model for the hospital perceived servicescape. The effect of the servicescape on inpatient wellbeing is tested using a quantitative survey conducted with 372 inpatients in Egypt. Results indicate that hospital servicescapes should include the aspects of art and visuals; plants and greenery; safety and hygiene; patient single rooms and atmosphere; and signage and way-finding.

中文翻译:

住院服务的住院服务设计

摘要最终用户的健康状况是服务研究中日益关注的问题。变革性服务研究和循证设计的增长突显了需要关注医院患者以改善他们的健康状况。这项研究结合了这两个领域,为医院感知的服务环境提出了一个概念模型。通过对埃及的372名住院病人进行的定量调查,测试了服务业对住院病人健康的影响。结果表明,医院服务景观应包括艺术和视觉方面;植物和绿化;安全卫生;病人单人间和气氛;标牌和寻路。
更新日期:2019-01-02
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