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Home and Away vs Netflix: Inter-generational and Intersectional Asian Australian Viewing Patterns
Journal of Intercultural Studies Pub Date : 2020-10-14 , DOI: 10.1080/07256868.2020.1831457
Sukhmani Khorana 1
Affiliation  

ABSTRACT This article presents findings from interviews conducted with first and second-generation Asian Australian audience members as part of a project on the histories of television and migration in Australia. The data presented here is (a) testament to the agency of migrants in choosing what to watch beyond what might be expected on the basis of primordial markers such as ethnicity, and shows that factors such as generation of migration and education status play a significant role; and (b) differences in patterns, as well as influences between generations within a family unit. This means that the influence of cultural elements from parents or grandparents’ generations, as well as the impact of technology on younger viewers appears to be more marked. Additionally, in the case of the first generation, there is a noticeable desire to watch mainstream Australian content (such as Home and Away), where this usually changes to a longing to be ‘represented’ for subsequent generations. These trends, while not based on a representative sample, give us an indicative glimpse into shifts in migrant media cultures, and reinforce the need for an intersectional approach to audience studies. What this analysis contributes is the importance of foregrounding the relationality of viewing practices, especially in a migrant family setting.

中文翻译:

Home and Away vs Netflix:代际和跨代亚裔澳大利亚人观看模式

摘要 本文介绍了对澳大利亚第一代和第二代亚裔观众进行采访的结果,作为澳大利亚电视和移民历史项目的一部分。此处提供的数据是 (a) 证明移民机构在根据种族等原始标记选择超出预期的观看内容时,表明移民的产生和教育状况等因素起着重要作用; (b) 模式的差异,以及家庭单位内代际之间的影响。这意味着来自父母或祖父母一代的文化元素的影响,以及技术对年轻观众的影响似乎更加明显。此外,在第一代的情况下,观看澳大利亚主流内容(例如 Home 和 Away)的愿望很明显,这通常会转变为渴望为后代“代表”。这些趋势虽然不是基于代表性样本,但让我们对移民媒体文化的转变有了指示性的一瞥,并加强了对受众研究采取交叉方法的必要性。这种分析的贡献是突出观看实践的关系的重要性,尤其是在移民家庭环境中。并强调对受众研究采用交叉方法的必要性。这种分析的贡献是突出观看实践的关系的重要性,尤其是在移民家庭环境中。并强调对受众研究采用交叉方法的必要性。这种分析的贡献是突出观看实践的关系的重要性,尤其是在移民家庭环境中。
更新日期:2020-10-14
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