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Social media’s commodified, transgender ambassador: Caitlyn Jenner, celebrity activism, and social media
Celebrity Studies ( IF 1.167 ) Pub Date : 2020-06-28 , DOI: 10.1080/19392397.2020.1782236
Melvin L. Williams 1
Affiliation  

ABSTRACT

American Olympic athlete and former reality television star Caitlyn Jenner remains a polarising figure in discussions of celebrity culture, transgender visibility, and social activism due to her conservative political views and limited knowledge about the issues non-famous transgender people face in society. Since reintroducing herself as a transgender woman in 2015, Jenner has been framed as a figurehead for transgender activism in mass media due to her avowed intention to disrupt transphobia and Twitter commentary on politics, and equally accused of commodifying her transgender experience for economic gain. Given the many questions surrounding the legitimacy of Jenner’s transgender advocacy and her intentional use of Twitter as a medium to discuss transgender politics, this research conducted a textual analysis of Jenner’s Twitter account, @Caitlyn_Jenner to examine how the transgender celebrity used social media to discuss her lived experiences as a transgender woman and advocate on behalf of the transgender community. The findings supported prior scholarly criticisms of Jenner’s celebrity image, online celebrity activism, and transwomen’s representations in celebrity culture. @Caitlyn_Jenner fostered online social connections and discussions with her transgender followers. However, Jenner did not facilitate any collective social movement actions due to her ideological differences with Republican and transgender communities.



中文翻译:

社交媒体的商品化跨性别大使:凯特琳·詹纳(Caitlyn Jenner)、名人激进主义和社交媒体

摘要

美国奥林匹克运动员和前真人秀明星凯特琳·詹纳在名人文化、跨性别能见度和社会激进主义的讨论中仍然是一个两极分化的人物,因为她保守的政治观点和对非著名跨性别者在社会中面临的问题的了解有限。自 2015 年重新将自己定位为跨性别女性以来,詹纳一直被诬陷为大众媒体中跨性别激进主义的傀儡,因为她公开宣称打算破坏跨性别恐惧症和 Twitter 对政治的评论,并同样被指控将她的跨性别经历商品化以获取经济利益。鉴于围绕 Jenner 的跨性别倡导的合法性以及她有意使用 Twitter 作为讨论跨性别政治的媒介存在许多问题,本研究对 Jenner 的 Twitter 账户进行了文本分析,@Caitlyn_Jenner 研究这位跨性别名人如何使用社交媒体讨论她作为跨性别女性的生活经历并代表跨性别社区进行宣传。这些发现支持了先前对詹纳的名人形象、网络名人激进主义以及跨性别女性在名人文化中的表现的学术批评。@Caitlyn_Jenner 与她的跨性别追随者建立了在线社交联系和讨论。然而,由于她与共和党和跨性别社区的意识形态差异,詹纳没有促进任何集体社会运动行动。网络名人行动主义,以及跨性别女性在名人文化中的表现。@Caitlyn_Jenner 与她的跨性别追随者建立了在线社交联系和讨论。然而,由于她与共和党和跨性别社区的意识形态差异,詹纳没有促进任何集体社会运动行动。网络名人行动主义,以及跨性别女性在名人文化中的表现。@Caitlyn_Jenner 与她的跨性别追随者建立了在线社交联系和讨论。然而,由于她与共和党和跨性别社区的意识形态差异,詹纳没有促进任何集体社会运动行动。

更新日期:2020-06-28
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