ABSTRACT The present essay comparatively explores and reflects on popularizing the environment in a changing media ecology wherein content is no longer exclusive to traditional television viewing or distributed for cinematic release. Specifically, the aim of this essay is to illustrate how screened presentations such as film, television, and recently digital media, promote environmentalist ideals in the hopes that if audiences are entertained, then perhaps these narratives can subtly influence thinking and behavior. This review also draws from research on mediating the environment in television and film studies as well as scholarly literature on entertainment-education. The implications of this essay indicate that whether real or fictional, eco-friendly content is growing in popular media and no longer the backdrop to the story being told. As this essay shows, media professionals have started embracing entertaining content infused with content of value so that audiences can “see” why the environment is important.

中文翻译：

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在现代媒体中普及环境

摘要 本文比较探索和反思在不断变化的媒体生态中推广环境，其中内容不再是传统电视观看或分发给电影发行的专属。具体而言，本文的目的是说明电影、电视和最近的数字媒体等放映演示如何促进环保主义理想，希望如果观众受到娱乐，那么也许这些叙述可以巧妙地影响思维和行为。本综述还借鉴了电视和电影研究中调解环境的研究以及娱乐教育的学术文献。这篇文章的含义表明，无论是真实的还是虚构的，流行媒体中的环保内容越来越多，而不再是故事讲述的背景。