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Developing a Strategic Model of Internal Crisis Communication: Empirical Evidence from Nigeria
International Journal of Strategic Communication Pub Date : 2019-05-27 , DOI: 10.1080/1553118x.2019.1629935
Adamu Abbas Adamu 1 , Bahtiar Mohamad 2
Affiliation  

ABSTRACT The internal aspects of crisis communication have been identified as a growing area of research in crisis management; however, there remains a paucity of empirical studies dedicated to this dimension of crisis communication. The objective of this study is to examine the influence of social media usage, leadership, crisis responsibility, and error management culture on internal crisis communication. In addition, this study investigates how internal crisis communication impacts affective organizational commitment and perceived organizational support. A survey was conducted of 325 employees of an electricity distribution company. Findings indicate that leadership and error management culture are significantly related to internal crisis communication. In contrast, social media usage and crisis responsibility do not have a significant effect on internal crisis communication. However, internal crisis communication is positively related to affective organizational commitment and perceived organizational support. The results of this study suggest that crisis managers should emphasize the need for organizational leaders to include employees as primary stakeholders in crisis management. Finally, this study demonstrates the need for researchers to further investigate different social media tools to assess their impact on internal crisis communication.

中文翻译:

建立内部危机沟通的战略模型:来自尼日利亚的经验证据

摘要危机沟通的内部方面已被确定为危机管理研究领域中的一个增长领域。然而,针对危机沟通这一方面的实证研究仍然很少。本研究的目的是检验社交媒体使用,领导力,危机责任和错误管理文化对内部危机沟通的影响。此外,本研究调查内部危机沟通如何影响有效的组织承诺和感知的组织支持。对配电公司的325名员工进行了调查。调查结果表明领导能力和错误管理文化与内部危机沟通密切相关。相反,社交媒体的使用和危机责任对内部危机沟通没有重大影响。但是,内部危机沟通与有效的组织承诺和可感知的组织支持成正相关。这项研究的结果表明,危机管理人员应强调组织领导者必须将员工作为危机管理的主要利益相关者。最后,这项研究表明研究人员有必要进一步调查不同的社交媒体工具,以评估其对内部危机沟通的影响。这项研究的结果表明,危机管理人员应强调组织领导者必须将员工作为危机管理的主要利益相关者。最后,这项研究表明研究人员有必要进一步调查不同的社交媒体工具,以评估其对内部危机沟通的影响。这项研究的结果表明,危机管理人员应强调组织领导者必须将员工作为危机管理的主要利益相关者。最后,这项研究表明研究人员有必要进一步调查不同的社交媒体工具,以评估其对内部危机沟通的影响。
更新日期:2019-05-27
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