Abstract In Iran, the politically sanctioned discourses of embodiment and body management are based on binary notions of gender and sexuality. These discourses are contested by social trends that reflect political dissent. This article uses a combination of content and visual analysis of three Instagram profiles dedicated to fashion to answer the question: ‘Is queer fashion present in Iranian cyberspace’ and if so, ‘How does it persist against the existing queer-phobic political forces?’ The article explores aesthetic and fashion categories called ‘duffs’ and ‘puffs’ that offer queer embodied extravaganza in Iranian cyberspace, which is a more relaxed geography of morality and leisure in comparison with offline public spaces. The analysis includes duffs and puffs’ life style and performance that entails excessive deployments of femininity and masculinity, and exploration of their political significance and potential to undo gender norms in Iran. While they do not explicitly reject heteronormativity and/or capitalism, their non-participation in the conventional modes of money-making, and their erotic and sexual performance contributes to transformative politics. They offer antagonism to the normative power of mainstream gender and sexual ideologies by staining their heterogeneity through performances of fun, shock and failure.

中文翻译：

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Duff and Puffs：伊朗网络空间中的酷儿时尚

摘要在伊朗，受到政治制裁的体现和身体管理的论述基于性别和性的二元概念。这些话语反映了反映政治异议的社会趋势。本文结合内容和对三个Instagram专用于时尚的个人资料的视觉分析，以回答以下问题：``伊朗网络空间中存在酷儿时尚''吗？如果是，``它如何抵抗现有的酷儿恐惧政治力量？'' 本文探讨了称为“ duffs”和“ puffs”的美学和时尚类别，这些类别在伊朗的网络空间中提供了奇特的体现，与离线公共空间相比，这在道德和休闲方面更为宽松。分析包括达芙和达芙的生活方式和表现，包括过度部署女性气质和阳刚之气，并探讨其政治意义和消除伊朗性别规范的潜力。尽管他们没有明确拒绝异规范性和/或资本主义，但他们不参与传统的赚钱模式，以及他们的色情和性行为有助于变革性的政治。他们通过娱乐，震惊和失败的表现来污化他们的异质性，从而对主流性别和性意识形态的规范能力提供了对抗。他们的色情和性行为助长了政治变革。他们通过娱乐，震惊和失败的表现来污化他们的异质性，从而对主流性别和性意识形态的规范能力提供了对抗。他们的色情和性行为助长了政治变革。他们通过娱乐，震惊和失败的表现来污化他们的异质性，从而对主流性别和性意识形态的规范能力提供了对抗。