当前位置: X-MOL 学术Westminster Papers in Communication and Culture › 论文详情
Our official English website, www.x-mol.net, welcomes your feedback! (Note: you will need to create a separate account there.)
Transnationality or Globality? The Korean Wave and Methodological Challenges in Media and Cultural studies
Westminster Papers in Communication and Culture Pub Date : 2017-01-30 , DOI: 10.16997/wpcc.247
Jaeho Kang

Making the case for a new media/cultural studies that takes a transregional, transcultural and transdisciplinary approach, this contribution notes how the global popularity of Korean Wave has highlighted the limitations of methods rooted in notions of national identities. Studies have challenged western hegemony of knowledge production and are suggestive of new academic communities beyond Eurocentric nation states that may be both multinational and multicultural. This contribution however warns that a focus on de-westernising theory restores the singularity of the West. A more systematic framework is wanted. The Korean Wave’s global reception has hinted at a polymorphous globality of urban (mainly youth) culture emerging in metropolitan areas parallel to Korea’s ­Gangnam. In addition a transdisciplinary approach to media studies may ­reinvigorate the idea (from McCluhan) that the medium shapes culture, with the possibility: the medium becomes the methodology. Digital humanities suggest a new way of ­thinking about media practice/methodology that could overcome natural and human sciences ­binaries. The opportunity is consequently to be the first discipline of a new field in the age of crisis, rather than the remnants of an old one shivering in the face of a global academic ‘winter’.

中文翻译:

跨国性还是全球化?媒体文化研究中的韩流与方法挑战

这项贡献为采取跨地区,跨文化和跨学科方法的新媒体/文化研究提供了依据,这一贡献说明了韩流的全球流行如何突出了植根于民族认同观念的方法的局限性。研究挑战了西方对知识生产的霸权,并暗示了以欧洲为中心的民族国家以外可能既是跨国公司又是多元文化国家的新学术社区。然而,这一贡献警告说,对去西方化理论的关注会恢复西方的奇异性。需要一个更系统的框架。韩流的全球欢迎暗示了在与韩国江南平行的大都市地区新兴的城市(主要是青年)文化的多样性。此外,跨学科的媒体研究方法可能会重新振兴(麦克鲁汉(McCluhan)的观点),即媒介塑造文化,并可能:媒介成为方法论。数字人文科学提出了一种关于媒体实践/方法论的新思维方式,可以克服自然科学和人文科学的双重问题。因此,这个机会将成为危机时代新领域的第一门学科,而不是面对全球学术“冬天”而颤抖的旧遗迹。
更新日期:2017-01-30
down
wechat
bug