ABSTRACT The paper uses an unconventional story format to report on three cases of tourism innovation, using the literary genre of nonsense to also contemplate narrative expression in academic research. Case materials principally derive from open in-depth interviews. The analysis highlights the importance of knowledge in innovation, also illuminating an important relationship to entrepreneurial passion. Notably, passionate interest inspires a learning habit that builds enabling stocks of knowledge; these knowledge stocks render the necessary technical knowledge and situational awareness to see and seize innovation opportunity. By using their vast stock of knowledge, entrepreneurs can identify needed resources and know-how and ways to fill in the gaps. In prosaic terms, this ingrained learning habit depicts a story of incremental innovation at personal scale. Use of the literary nonsense genre overtly positions narrative as a rhetorical form, inviting contemplation of alternative forms of scholarly expression. In this respect, novel forms of expression open the way to new insight into social phenomena. Polyvocality enhances our knowledge of the social world.

中文翻译：

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旅游大地奇观：三个创新故事

摘要 本文以一种非常规的故事形式报道了旅游创新的三个案例，在学术研究中也用无厘头的文学体裁来思考叙事表达方式。 文章摘要 文章以一种非常规的故事形式报道了旅游创新的三个案例，在文学研究中也运用了胡说八道的文学体裁来思考叙事的表达方式。 ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? 案例材料主要来自公开的深度访谈。分析强调了知识在创新中的重要性，也阐明了与创业热情的重要关系。值得注意的是，热情会激发学习习惯，从而建立知识储备；这些知识储备提供必要的技术知识和情境意识，以发现和抓住创新机会。通过使用他们大量的知识储备，企业家可以确定所需的资源和专业知识以及填补空白的方法。用俗话说，这种根深蒂固的学习习惯描绘了一个个人规模的渐进式创新故事。使用无意义的文学体裁公开地将叙事定位为一种修辞形式，引起人们对学术表达的替代形式的思考。在这方面，新颖的表达形式为对社会现象的新洞察开辟了道路。多语性增强了我们对社会世界的了解。