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From New Emerging to New Emerging Markets Stuck in between Opportunity and Risk: Internationalization of Turkish Firms in Romania
Journal of East-West Business Pub Date : 2020-01-16 , DOI: 10.1080/10669868.2019.1708837
Gozde Yilmaz 1 , Amjad Hadjikhani 2 , Anna Bengtson 2
Affiliation  

Abstract The focus of this paper is to study how MNCs from new emerging markets manage the opportunity development in other new emerging markets. The aim is to propose a theoretical frame based on business network theory holding the concepts of opportunity development, risk, knowledge, and commitment used to analyze the Turkish firm’s behavior in Romania. With the infusion of risk tolerance concept, the study contributes new knowledge to the internationalization model and aids understanding of how new MNCs develop opportunities. It enriches network theory as it unfolds the role of an actor’s risk perception and the role of financial resources.

中文翻译:

从新兴市场到新兴市场陷入机遇与风险之间:罗马尼亚的土耳其公司国际化

摘要本文的重点是研究来自新兴市场的跨国公司如何管理其他新兴市场中的机会发展。目的是提出一个基于商业网络理论的理论框架,其中包含机会发展,风险,知识和承诺的概念,这些概念用于分析土耳其公司在罗马尼亚的行为。通过引入风险承受力概念,该研究为国际化模型提供了新知识,并有助于了解新的跨国公司如何发展机会。它丰富了网络理论,因为它展现了参与者的风险感知和财务资源的角色。
更新日期:2020-01-16
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