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Evolving considerations and empirical approaches to construct validity in communication science
Annals of the International Communication Association Pub Date : 2020-07-02 , DOI: 10.1080/23808985.2020.1792791
Nicholas David Bowman 1 , Alan K. Goodboy 2
Affiliation  

ABSTRACT For social sciences such as communication studies, in which key variables are often indirectly measured using myriad operationalizations, issues of construct validity are critical to the veracity of claims made from empirical data. This manuscript considers the ways we can improve how we demonstrate construct validity when using survey items. Some of these improvements are associated with our discussions of the sources of construct validity, and others are associated with the statistical analyses (and mistakes in those analyses) that we engage to demonstrate construct validity. The end goal of this manuscript is to review and reveal best practices for establishing construct validity as an incremental step in improving the quality of communication science.

中文翻译:

构建传播科学有效性的不断发展的考虑和经验方法

摘要对于社会科学,如传播研究,其中关键变量通常使用无数的操作来间接测量,结构效度问题对于根据经验数据做出的声明的真实性至关重要。这份手稿考虑了我们在使用调查项目时可以改进我们证明结构效度的方法。其中一些改进与我们对构念效度来源的讨论有关,而另一些则与我们为证明构念效度而进行的统计分析(以及这些分析中的错误)有关。这份手稿的最终目标是审查和揭示建立结构效度的最佳实践,作为提高传播科学质量的渐进步骤。
更新日期:2020-07-02
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